Data Snapshot: Nov 03, 2026
$100K+

Oct-2026

Sales

Decline

Trend

6-Month

50

Product Count

SKUs

$22.89

Avg Price

5.3%

YoY Sales Change

-42.2%

YoY Price Change

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Gold Rush (MO)

Where to Buy

Gold Rush (MO) is stocked at 13 licensed dispensaries across Missouri and Oklahoma, 9 of them in Missouri, with the deepest coverage in Ballwin, Cassville, Columbia, Fenton, and Kansas City. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.

https://headsetstorage.blob.core.windows.net/brand-stores/11839.json?v=20261102
Gold Rush (MO) Sales

Market Insights Snapshot

Gold Rush (MO) Historical Sales by Category

Gold Rush (MO) concentrated two-thirds of October 2026 revenue in Flower at 66.97% share, with Flower up 21.99% year over year and 17.45% month over month, while Concentrates held 25.10% share with a -19.40% year-over-year decline but a 40.96% month-over-month spike. Pre-Roll expanded to 7.87% share on 178.42% year-over-year growth and 61.63% month-over-month growth, whereas Vapor Pens fell to 0.06% share with -98.96% year-over-year and -3.48% month-over-month contractions. With statewide presence centered in Missouri and a Flower category rank of 44, the mix suggests the brand is leaning back into Flower-led volume while opportunistically catching tailwinds in Pre-Roll, implying an emphasis on combustion formats where velocity can offset price compression.

The divergent patterns—Flower scaling share alongside 21.99% year-over-year growth and Pre-Roll compounding at 178.42% year over year, contrasted with Concentrates’ -19.40% year-over-year drag—imply a deliberate pivot toward lower-price-per-unit inhalables to defend basket frequency amid a -42.16% average price shift overall. Month over month, the 40.96% rise in Concentrates and 61.63% in Pre-Roll against a 17.45% lift in Flower indicate trial-led or promotional elasticity in secondary formats, while Vapor Pens’ 0.06% share and -3.48% month-over-month slippage point to intentional deprioritization. Net effect: Gold Rush (MO) is positioning for breadth within combustion-forward segments to sustain share in Missouri while using selective Concentrates recoveries as a margin-balancing lever, acknowledging Flower rank 44 requires depth where repeat rates can compound.

Oct-2026 Rank
Concentrates
Flower
Pre-Roll
#24
#44
#70
Category
Share of Sales
Avg Item Price
YoY %
MoM %
Flower
67.0%
$30.14
+22.0%
+17.4%
Concentrates
25.1%
$27.68
-19.4%
+41.0%
Pre-Roll
7.9%
$6.35
+178.4%
+61.6%
Vapor Pens
0.1%
$33.22
-99.0%
-3.5%
Gold Rush (MO)

Competitive Landscape

Gold Rush (MO) sits at rank #44 in Missouri Flower for October 2026, improving 4 positions from #48 year over year and edging up 3 spots from #47 over the last three months, while its peak of #41 in April 2025 remains within reach; in contrast, Sinse Cannabis rose from #3 to #2 as its sales fell 10.83% year over year and Vivid (MO) advanced from #6 to #4 alongside a 6.49% sales increase, indicating that Gold Rush (MO)’s incremental rank gains amid mixed top-tier momentum point to a gradual climb dependent on sustaining share against competitors improving faster in rank or velocity.

Gold Rush (MO) category ranking vs. nearest competitors
Gold Rush (MO)

Notable Products

In October 2026, Gold Rush (MO)'s best seller, Alpine Guava #3 (3.5g), brought in 10.9% of its sales, and its top 10 products brought in 59.8%. Products first sold in the last six months made up 77.2% of sales. Its prices ran 6.5% below the average for the same product type and pack size in the same states.

Product
Type
Share of Sales
Avg Price
vs. Peer Avg
MoM %
Alpine Guava #3 (3.5g)New
Sativa
10.9%
$34.69
+44.8%
+161.8%
Key Lime Sherb #9 Popcorn (Bulk)New
Hybrid - Popcorn
9.8%
$36.10
-12.0%
+144.4%
Tropic Sin #3 (3.5g)New
Hybrid
8.4%
$26.86
+7.9%
+19.6%
Sour Gorilla #1 Badder (1g)New
Badder / Budder
6.7%
$25.18
-11.4%
+186.7%
Grease Queen #2 Popcorn (Bulk)New
Hybrid - Popcorn
4.8%
$32.62
-20.5%
+920.0%
Lung Buster #6 Popcorn (Bulk)New
Hybrid - Popcorn
4.4%
$33.45
-18.5%
New
Coconut Cloud Sugar Wax (1g)New
Wax
4.1%
$24.49
-15.0%
-8.3%
Tropic Sin #3 Sugar Wax (1g)New
Wax
4.0%
$25.33
-12.1%
+132.7%
The Hive #6 Pre-Roll (1g)New
Hybrid - Single Strain
3.5%
$5.46
-29.5%
+583.7%
Banana Foster Sugar (3.5g)
Wax
3.3%
$69.46
+0.0%
+113.9%

Peer avg: average price of the same product type and package size in the same states that month.

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Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.

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