Aug-2025
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Overview
Market Insights Snapshot
Portland Heights has demonstrated notable performance shifts across various categories and states, particularly in the Pre-Roll category in Oregon. The brand maintained a strong presence in the top rankings, beginning with the top spot in May 2025. However, a gradual decline followed, with the brand slipping to the second position in both June and July and further down to the fourth place by August. This movement indicates a competitive landscape in Oregon's Pre-Roll market, where Portland Heights faces increasing challenges to maintain its leading position. Despite this decline in ranking, the brand's sales figures remained relatively robust, suggesting a resilient consumer base and effective market strategies that could be further explored.
It's important to note that Portland Heights did not appear in the top 30 rankings for other states or categories during the observed months, which could be viewed as a potential area for expansion or concern, depending on their strategic goals. The absence from the top rankings outside of Oregon suggests either a focused regional strategy or a need to enhance their presence in broader markets. This exclusivity to Oregon's Pre-Roll category highlights both the brand's stronghold in a specific niche and the opportunity for growth in untapped markets. Understanding the dynamics behind these rankings could provide valuable insights into Portland Heights' market positioning and potential avenues for future growth.
Competitive Landscape
In the competitive landscape of Oregon's Pre-Roll category, Portland Heights has experienced notable fluctuations in its market position over the summer of 2025. Initially holding the top rank in May, Portland Heights slipped to second place in June and July, before dropping to fourth in August. This decline in rank coincides with a decrease in sales from May to August, suggesting a potential challenge in maintaining its market dominance. In contrast, Hellavated has shown a consistent upward trend, moving from third to second place by August, with sales increasing significantly during the same period. Similarly, Kaprikorn advanced from fourth to third, also experiencing a notable rise in sales. Meanwhile, Fire Dept. Cannabis and Killa Beez maintained their positions but did not exhibit the same sales growth as Hellavated and Kaprikorn. These shifts indicate a dynamic market where Portland Heights faces increasing competition from brands that are gaining traction with consumers.
Notable Products
In August 2025, the top-performing product from Portland Heights was Dough Boy Moonrock Slims Infused Pre-Roll (1g) in the Pre-Roll category, achieving the number one rank with sales of 1822 units. Cake Breath Moonrock Infused Blunt (2g) rose from the fourth position in July to second place in August, while Starlight Slims - Cool Breeze Rosin Infused Pre-Roll (1g) maintained its third-place ranking. Moonrock Slims - Super Candy Infused Pre-Roll (1g) dropped to fourth position, having previously ranked third in June. Panama Poison Moonrock Slims Infused Pre-Roll (1g) made its debut in the rankings, securing the fifth spot in August. These shifts indicate a dynamic market with competitive performance among the top products.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.