.svg){kind=small}
May-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Market Insights Snapshot
In May 2026, Portland Heights concentrated 80.66% of sales in Pre-Roll, where sales declined 31.52% year over year and 22.99% month over month, while Vapor Pens rose 136.84% year over year and 7.01% month over month to 19.27% share. Flower slipped to 0.07% share with a 46.70% year-over-year drop and a 16.02% month-over-month decline, and the average price edged down 0.78% year over year as Pre-Roll averaged $14.60 versus Vapor Pens at $32.85. With a state-category rank of 5 in Oregon Pre-Roll and a brand-level sales decline of 20.66% year over year, the mix shift indicates overexposure to a contracting Pre-Roll base even as the higher-priced Vapor Pens line expands.
The simultaneous 22.99% month-over-month contraction in Pre-Roll and 7.01% month-over-month growth in Vapor Pens implies reliance on a shrinking core while the premium-adjacent segment gains traction, suggesting margin optionality given the $32.85 Vapor Pens price point versus $14.60 in Pre-Roll. Holding rank 5 in Oregon Pre-Roll while Pre-Roll share remains 80.66% indicates that defending rank is tied to a declining category, so rebalancing toward the 19.27% Vapor Pens share that is comping up 136.84% year over year could stabilize the 24.45% two-year sales decline trajectory.
Competitive Landscape
Portland Heights sits at #5 in OR Pre-Roll in May 2026, down 4 positions year over year from #1, and 2 positions below its February 2026 mark of #3; meanwhile, the brand’s historical peak was #1 in May 2025, indicating a full-year slide from peak to current. In contrast, STiCKS climbed from #2 to #1 alongside 144.2% year-over-year sales growth, and Benson Arbor advanced from #6 to #4 with 41.5% growth, while Portland Heights moved from #3 three months ago to #5 now, implying rivals are capturing momentum as Portland Heights cedes rank. The pattern implies Portland Heights’ rank trajectory from #1 in May 2025 to #5 in May 2026 signals share pressure intensifying as faster-rising competitors compress its position.
Notable Products
Ghost Cream Cake Moonrock Infused Blunt (2g) posted the steepest decline in May 2026 at -56.5% with a rank of 9, while Cherry Gelato Moonrock Infused Blunt (2g) also fell -54.5% at rank 3, signaling demand compression at the heavier 2g end despite high shelf positions. Blue Slurpee Moonrock Infused Blunt (2g) was the lone mover up at +12.7% and rank 7, contrasted with Moonrock Slim - Confetti Cake Infused Pre-Roll (1g) dropping -31.6% at rank 2, indicating a split where only select flavors buck the downtrend. Eight of the top ten are Pre-Roll SKUs, with multiple Moonrock Infused Blunts occupying ranks 1, 3, 5, 6, 7, 8, and 9, and the top-ranked Sweets- Watermelon Cough Moonrock Infused Blunt (2g) contributing $17,003, which concentrates mix risk in a single form factor. The pattern implies Portland Heights is over-weighted to Moonrock pre-rolls where volatility by flavor and size points to a need for tighter SKU curation and more balance toward steadier 1g formats.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
