Pure Ohio Wellness

Data Snapshot: May 04, 2024
Pure Ohio Wellness Cannabis Brand Logo
$500K+

Apr-2024

Sales

Neutral

Trend

6-Month

53

Product Count

SKUs

Pure Ohio Wellness

Overview

Markets

Pure Ohio Wellness Locations

Product Trends

Pure Ohio Wellness Categories

Pure Ohio Wellness Sales

Market Insights Snapshot

Pure Ohio Wellness Historical Sales by Category

In the Ohio market, Pure Ohio Wellness has shown a notable presence across several cannabis product categories, with its performance fluctuating over the recent months. Specifically, in the Flower category, the brand maintained a strong position within the top 15 from January to April 2024, peaking at rank 9 in February before slightly declining to rank 12 by April. This trend suggests a consistent demand for their Flower products, despite a slight dip in rankings, which could be attributed to various market dynamics. However, their Concentrates category tells a different story, with the brand barely making it into the top 30 in January and then disappearing from the rankings altogether in the following months. This disappearance could indicate a challenge in maintaining market share within this category or a strategic shift in focus towards their stronger categories.

On the other hand, the Vapor Pens category presents an area of concern for Pure Ohio Wellness in the Ohio market. Throughout the first four months of 2024, the brand consistently ranked outside the top 30, with rankings slipping further away from the competitive threshold. This downward trend in rankings, coupled with decreasing sales figures from January to April, suggests a weakening position in the Vapor Pens market. Such a performance contrast sharply with their Flower category, indicating that while Pure Ohio Wellness has strengths to leverage, it also faces significant challenges in diversifying its market presence across different cannabis product categories. The brand's ability to address these challenges and capitalize on its strengths will be crucial in its overall market performance moving forward.

Apr-2024 Rank
Concentrates
Flower
Vapor Pens
12
36
Pure Ohio Wellness

Competitive Landscape

In the competitive landscape of the Ohio cannabis flower market, Pure Ohio Wellness has demonstrated a consistent presence among the top brands, albeit with slight fluctuations in its ranking from January to April 2024. Notably, Pure Ohio Wellness maintained positions within the top 15, specifically ranking 10th in January, 9th in February, 13th in March, and 12th in April. This indicates a stable demand for their products, yet with a slight dip in March. Competing brands such as Rythm and Eden's Trees have shown variable performance but remained strong contenders, with Rythm notably improving its rank to 6th in March before dropping to 10th in April, and Eden's Trees experiencing a slight decline from 6th to 11th in the same period. Ozone and Meigs County Grown also displayed significant movement, with Ozone making a notable jump from not being in the top 20 in January to 13th by April, and Meigs County Grown showing a decrease in rank over the months. These dynamics suggest a highly competitive market where brand positions can shift due to various factors, including consumer preferences and market entry strategies. Pure Ohio Wellness's slight decline in rank from February to April, alongside its competitors' fluctuations, underscores the importance of strategic marketing and product quality in maintaining and improving market position.

Pure Ohio Wellness market ranking for OH Flower

Pure Ohio Wellness

Notable Products

In April 2024, Pure Ohio Wellness saw Crescendo (14.15g) leading the sales chart as the top-performing product with an impressive sales figure of 1555 units, marking a significant jump to the number one spot from its previous fourth position in March. Following closely, Animal Mints Smalls (14.15g) secured the second rank with consistent performance, maintaining its position from March and showcasing a slight sales increase. Animal Mints (2.83g) made a new entry into the top rankings, landing at the third position, indicating a growing preference for varied packaging sizes among consumers. Jokerz Popcorn (14.15g), despite being the best seller in the previous months, experienced a decline, dropping to the fourth rank with a notable decrease in sales. This shift indicates a dynamic market preference, with First Class Funk Popcorn (14.15g) rounding out the top five, despite its previous absence in the top rankings.

Product Rank
Category
Jan-2024
Feb-2024
Mar-2024
Apr-2024
Crescendo (14.15g)
Flower
>5
>5
4
1
Animal Mints Smalls (14.15g)
Flower
4
>5
2
2
Animal Mints (2.83g)
Flower
>5
>5
>5
3
Jokerz Popcorn (14.15g)
Flower
1
1
1
4
First Class Funk Popcorn (14.15g)
Flower
>5
4
>5
5
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