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Mar-2026
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Overview
Market Insights Snapshot
Pure Ohio Wellness has shown varied performance across different product categories in Ohio. In the Concentrates category, the brand maintained a consistent position at rank 16 from December 2025 through February 2026, before improving to rank 14 in March 2026, indicating a positive trend. This improvement is notable given the increase in sales from February to March. However, in the Flower category, there was a decline in rankings, with Pure Ohio Wellness slipping from rank 20 in December 2025 to rank 35 in March 2026, eventually falling out of the top 30. This downward movement suggests challenges in maintaining competitiveness in the Flower market, although specific reasons for this trend are not detailed here.
In contrast, the Pre-Roll category has seen a remarkable upward trajectory for Pure Ohio Wellness. Starting at rank 7 in December 2025, the brand experienced a slight dip to rank 10 in January and February 2026 but surged to rank 5 by March 2026, reflecting a strong performance. This category seems to be a strong suit for the brand, with sales peaking in March. On the other hand, the Vapor Pens category presented a more stable but less impressive performance, with the brand maintaining positions in the lower 20s and eventually ranking 29 in March 2026. This consistency, albeit at lower ranks, suggests a need for strategic adjustments to enhance their standing in this competitive market.
Competitive Landscape
In the competitive landscape of the Ohio pre-roll market, Pure Ohio Wellness has experienced notable fluctuations in its ranking over the past few months. Starting from a position of 7th in December 2025, the brand saw a dip to 10th place in both January and February 2026, before making a significant recovery to 5th place by March 2026. This upward trajectory in March is particularly impressive given the competitive pressure from top brands like Dogwalkers and Buckeye Relief, which consistently held the top spots. The sales growth for Pure Ohio Wellness in March suggests a strategic shift or successful campaign that resonated well with consumers, positioning them ahead of brands like Woodward Fine Cannabis and Certified (Certified Cultivators), which remained steady but did not experience the same level of sales increase. This dynamic shift highlights Pure Ohio Wellness's potential to further capitalize on market opportunities and improve its standing in the Ohio pre-roll category.
Notable Products
In March 2026, the top-performing product for Pure Ohio Wellness was First Class Funk Pre-Roll (1g) in the Pre-Roll category, securing the number one rank with sales of $5,205. Following closely was Blue Blast Pre-Roll (1g), also in the Pre-Roll category, ranked second. G Roll (2.83g), a Flower category product, improved its position to third place from fifth in the previous two months. Blue Blast (2.83g) in the Flower category debuted at fourth rank, while First Class Funk Pre-Roll 2-Pack (1g) rounded out the top five. Notably, G Roll (2.83g) showed a significant recovery in sales from February, suggesting a renewed consumer interest.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
