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Aug-2025
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Overview
Market Insights Snapshot
Pure Ohio Wellness has shown a remarkable upward trajectory in the Ohio market, particularly in the Flower category. Over the span from May to August 2025, the brand has climbed from 18th to an impressive 2nd place, reflecting a significant increase in sales, which more than tripled during this period. This indicates a strong consumer preference and growing market presence in the Flower category. Conversely, in the Vapor Pens category, Pure Ohio Wellness has struggled to break into the top 30, with rankings fluctuating between 31st and 39th. This suggests a potential area for growth or strategic reevaluation.
Despite the challenges faced in the Vapor Pens category, the brand's overall performance in Ohio remains noteworthy due to its success in the Flower segment. The consistent improvement in rankings and sales in this category highlights Pure Ohio Wellness's ability to capture and expand its market share effectively. However, the lack of top 30 rankings in Vapor Pens could imply either a highly competitive landscape or a need for product or marketing adjustments. Understanding these dynamics can provide valuable insights into the brand's strategic positioning and potential future performance.
Competitive Landscape
In the competitive landscape of the Ohio flower category, Pure Ohio Wellness has demonstrated a remarkable upward trajectory in recent months. Starting from a rank of 18 in May 2025, Pure Ohio Wellness has impressively climbed to the second position by August 2025. This ascent is indicative of a significant increase in sales, reflecting a growing consumer preference for their products. In contrast, Seed & Strain Cannabis Co. has maintained a strong presence, consistently ranking within the top 5, while Riviera Creek continues to dominate the market, holding the top position throughout this period. Meanwhile, King City Gardens has also shown positive movement, advancing from rank 9 in May to rank 4 in August. The competitive dynamics in Ohio's flower market highlight Pure Ohio Wellness's strategic growth and increasing market share, positioning it as a formidable contender against established brands.
Notable Products
In August 2025, Skunky Jack (2.83g) maintained its top position among Pure Ohio Wellness products, with a sales figure of $14,621. Hell on Wheels (2.83g) consistently held the second spot, showing a significant increase from previous months, reaching $13,890 in sales. Zour Zkittles (2.83g) emerged as a new contender, securing the third position. Raspberry Trophy Wife (2.83g) made it to fourth place, while Gelato (2.83g) rounded out the top five, showing a re-entry into the rankings after missing out in June and July. Overall, the rankings highlight a dynamic shift in consumer preferences, with a notable rise in sales figures for the top products.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
