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Aug-2024
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Overview
Market Insights Snapshot
Quantum Alchemy has shown a notable performance across various categories in Oregon. In the Concentrates category, the brand has made significant strides, moving from a ranking of 47 in May 2024 to breaking into the top 30 by July 2024, and further climbing to 23 by August 2024. This upward trend is indicative of growing consumer preference and market penetration. However, the Vapor Pens category saw a slight dip in August 2024, falling from 45 in July to 52, despite a strong performance in June. This fluctuation suggests that while the brand is gaining traction, there may be competitive pressures or market dynamics affecting its consistency in this category.
In the Pre-Roll category, Quantum Alchemy has also demonstrated a positive trajectory, improving its rank from 86 in May 2024 to 58 in August 2024. This steady climb highlights the brand's increasing popularity and potential for further growth in this segment. However, it is important to note that Quantum Alchemy did not make it into the top 30 in any category until recent months, which could be a point of concern or an area for further analysis. This absence from the top rankings earlier in the year might indicate initial market entry challenges or slower adoption rates. Overall, the brand's performance across categories in Oregon reflects a promising upward trend, with potential for continued growth and market share expansion.
Competitive Landscape
In the competitive landscape of the Oregon concentrates market, Quantum Alchemy has shown significant improvement in its ranking over the summer of 2024. Starting from a rank of 47 in May, Quantum Alchemy climbed to 23 by August, indicating a positive trend in market acceptance and sales growth. This upward trajectory is noteworthy when compared to competitors like Afterglow, which also improved its rank from 32 to 21, and Fire Dept. Cannabis, which maintained a strong position around the low 20s throughout the period. Meanwhile, Red Eye Extracts (OR) experienced a decline from rank 4 in May to 24 in August, suggesting a potential shift in consumer preferences or market dynamics that Quantum Alchemy has capitalized on. Additionally, Private Stash saw a slight drop from 17 to 25, further highlighting Quantum Alchemy's competitive gains. These changes in rank and the competitive landscape suggest that Quantum Alchemy is effectively capturing market share and improving its sales performance in Oregon's concentrates category.
Notable Products
In August 2024, Memory Loss RSO (1g) maintained its top position in the Concentrates category, achieving sales of $2069. Alaskan Blackberry Pre-Roll 2-Pack (1g) rose to the second position in the Pre-Roll category with notable sales of 1354 units. Blueberry Kush RSO (1g) made a strong debut, securing the third position in the Concentrates category. Durban Dawg Pre-Roll 7-Pack (3.5g) also entered the rankings, landing in fourth place for Pre-Rolls. Chem Cookies Shatter (1g) showed consistent improvement, moving up to fifth place in Concentrates with steady sales growth over the past few months.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
