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Jun-2024
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Overview
Market Insights Snapshot
Quantum Alchemy has demonstrated a mixed performance across various categories and states over the past few months. In Oregon, the brand's standing in the Concentrates category has seen a slight improvement, moving from 46th place in March 2024 to 39th in April, before dropping to 49th in both May and June. This fluctuation indicates some volatility in their market presence. Similarly, their ranking in the Vapor Pens category shows a significant decline from 44th in March to 69th in May, before recovering slightly to 51st in June. This suggests that while they are struggling to maintain a consistent position, there are signs of potential recovery.
On the other hand, Quantum Alchemy's performance in the Pre-Roll category in Oregon has been relatively stable, albeit not within the top 30 brands. Their ranking hovered around the mid-70s, with a slight dip to 87th in May before climbing back up to 73rd in June. This consistency, despite not breaking into the top tiers, may indicate a steady consumer base. However, the absence of top 30 rankings across these categories highlights areas where the brand could focus on improving its market strategy to enhance visibility and sales.
Competitive Landscape
In the Oregon Vapor Pens category, Quantum Alchemy has experienced notable fluctuations in rank and sales over recent months. Starting at rank 44 in March 2024, Quantum Alchemy saw a decline to rank 69 in May 2024, before rebounding to rank 51 in June 2024. This volatility contrasts with more stable competitors like Happy Cabbage Farms, which maintained a consistent rank around the mid-40s, and Legends, which showed a steady improvement from rank 56 in March to rank 48 in June. Despite the rank fluctuations, Quantum Alchemy's sales saw a significant dip in May but recovered in June, indicating potential resilience. In comparison, Emerald Extracts also showed a recovery in June, suggesting a competitive market where brands are vying for consumer attention and market share. These insights highlight the dynamic nature of the Oregon Vapor Pens market and the importance for Quantum Alchemy to stabilize its performance to maintain and grow its market position.
Notable Products
In June 2024, the top-performing product from Quantum Alchemy was Cherry Diesel Live Resin Cartridge (1g) in the Vapor Pens category, securing the first rank with a notable sales figure of 1171 units. Memory Loss Distillate Cartridge (1g) also in the Vapor Pens category, climbed to the second rank from the fifth position in May 2024, showing a significant improvement in sales. Alaskan Blackberry Pre-Roll 2-Pack (1g) in the Pre-Roll category ranked third, making a strong debut in the rankings. Chem Cookies Shatter (1g) in the Concentrates category dropped one position to fourth place compared to its consistent third rank in the previous months. T-1000 Live Resin Distillate Cartridge (1g) in the Vapor Pens category entered the rankings at fifth place, indicating a resurgence in its popularity.
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