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Dec-2025
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Overview
Market Insights Snapshot
In the state of Colorado, Revel (CO) has maintained a consistent performance in the Edible category, holding steady at the 8th position from September through December 2025. This stability indicates a strong foothold in the market, with December sales showing a notable increase, suggesting a positive trend as the year closed. In contrast, Revel (CO) has shown more variability in the Vapor Pens category, where it was not consistently ranked in the top 30 until December, when it jumped to the 28th position. This improvement in ranking could signal a growing acceptance and popularity of their vapor pen products in Colorado.
The fluctuation in rankings for Vapor Pens, where Revel (CO) moved from 35th to 28th between September and December, highlights a potential growth opportunity in this segment. The lack of a consistent top 30 ranking earlier in the year suggests that while there is room for improvement, the recent upward trend is promising. The sales data for December shows a significant increase, which could be indicative of successful marketing strategies or product improvements. As Revel (CO) continues to navigate these categories, maintaining and improving their positions will be crucial for sustained success in the competitive Colorado market.
Competitive Landscape
In the competitive landscape of the Colorado edible market, Revel (CO) consistently holds the 8th rank from September to December 2025, showcasing a stable position amidst its competitors. Notably, TasteBudz (CO) maintains a strong lead at the 6th rank, indicating a higher market share, while Joyibles remains just ahead of Revel (CO) at the 7th rank. Despite this, Revel (CO) demonstrates a promising upward trend in sales, especially in December 2025, where it surpasses its earlier months' performance. This growth trajectory suggests an increasing consumer preference or effective marketing strategies. Meanwhile, Incredibles and Hedy trail behind Revel (CO), with Hedy showing a notable sales increase in December, yet still ranked lower. These dynamics highlight Revel (CO)'s potential to climb higher in the rankings if the sales momentum continues.
Notable Products
In December 2025, Revel (CO) saw its THC/CBG 2:1 Uplifted Mango Tangerine Gummies 10-Pack maintain its top position in the sales rankings, with a notable increase in sales to 11,212 units. The THC/CBD/CBC 1:1:1 Relaxed Peach Lemonade Gummies 20-Pack also held steady at second place, showing consistent performance compared to previous months. The CBD/CBN/THC 1:1:1 Sleepy Strawberry Gummy 20-Pack remained in third place, continuing its steady climb in sales since September. Energetic Lemon Lime Gummy retained the fourth position, despite a slight increase in sales. The THC-V/THC 1:2 Focus Grape Gummies 10-Pack, which entered the rankings in October, kept its fifth position, though it experienced a gradual decline in sales figures.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
