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Sep-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
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Full Tilt Labs is stocked at 74 licensed dispensaries across New Jersey, with the deepest coverage in Franklin Township, Atlantic City, Bloomfield, Bridgeton, and Camden. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.
Market Insights Snapshot
In September 2026, Full Tilt Labs concentrated over half of brand sales in Flower at 50.72% share with year-over-year growth of 37.35% and month-over-month growth of 16.19%, while Pre-Roll held 39.94% share with 50.02% YoY and 6.21% MoM, indicating the core mix is leaning further into inhalables. Vapor Pens expanded to 7.78% share with 102.51% YoY and 30.47% MoM growth, contrasting with Concentrates shrinking to 1.46% share on -52.96% YoY and -28.29% MoM and Edible down to 0.09% share on -93.64% YoY and -19.26% MoM; the mix shift implies a deliberate pivot away from low-velocity form factors into fast-accumulating inhalable volume. In New Jersey Flower the brand sits at rank 16, and with average price at $34.48 and up 1.94% YoY alongside Flower average price at $56.45, the positioning suggests pricing headroom within the inhalables-led assortment.
The accelerating share of Flower and Pre-Roll alongside triple-digit Vapor Pen growth points to an assortment concentration where two high-share pillars (50.72% and 39.94%) fund penetration bets in Vapor Pens that are scaling faster than category laggards; this pattern implies merchandising and production should prioritize inhalables to compound September 2026 velocity. The contraction in Concentrates (-52.96% YoY) and Edible (-93.64% YoY) combined with the brand’s rank 16 in New Jersey Flower indicates focus yields near-term rank stability while redistributing capital from sub-2% share categories, and the 16.19% MoM in Flower versus 6.21% MoM in Pre-Roll suggests incremental inventory should skew toward Flower where recent momentum is stronger.
Competitive Landscape
Full Tilt Labs sits at rank #16 in NJ Flower in September 2026, improving 10 positions from #26 year over year, but slipping 1 spot from #15 in June 2026 when it reached its peak rank, indicating a mixed trajectory. In contrast, Find. climbed from #6 to #1 with 111.6% YoY sales growth, while RYTHM moved from #3 to #4 with a -9.8% YoY decline, and Good Green advanced from #17 to #3 alongside 166.7% YoY growth, underscoring that upward mobility is concentrated among a few brands. The combination of a 10-rank YoY gain and a recent 1-rank dip implies Full Tilt Labs is advancing into the mid-pack but may need sharper differentiation to sustain momentum against rivals accelerating faster at the top.
Notable Products
Honey Bunny Pre-Roll 5-Pack (2.5g) posted the steepest decline at -45.1% month over month and slipped to rank 7, while Honey Bunny Pre-Roll (1g) jumped 40.3% to rank 2, implying consumer trade-down within the same line even as the Fruity Pebbles Distillate Cartridge (1g) held rank 1 with a 10.4% gain. Four of the top ten are Pre-Roll SKUs concentrated in both singles and 5-packs, with Orangutang Pre-Roll 5-Pack (2.5g) up 24.4% at rank 4 and Columbian D Pre-Roll (1g) up 10.2% at rank 6, pointing to volatility between format sizes rather than the category itself. This pattern suggests Full Tilt Labs is tilting toward value-seeking unit formats in September 2026, with singles absorbing demand from multi-packs while Vapor Pens maintain a premium anchor at the top.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
