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Oct-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
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Full Tilt Labs is stocked at 63 licensed dispensaries across New Jersey and Illinois, 62 of them in New Jersey, with the deepest coverage in Franklin Township, Atlantic City, Bloomfield, Bridgeton, and Camden. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.
Market Insights Snapshot
In October 2026, Full Tilt Labs concentrated half of sales in Flower at 50.63% share while Pre-Roll held 40.38%, with Vapor Pens at 6.89%, Concentrates at 2.08%, and Edible nearly exited at 0.01%; within this mix, Flower contracted year over year by 19.10% and month over month by 4.63%, while Pre-Roll declined 8.20% YoY and 1.95% MoM. Countering those pullbacks, Vapor Pens expanded 76.99% YoY despite a 6.56% MoM dip, and Concentrates spiked 40.52% MoM after a 35.22% YoY drop, as the brand’s average price rose 5.45% YoY to $36.36; the net effect is a revenue base still anchored to two shrinking categories, with growth pockets too small to offset a brand-level YoY decline of 13.80%.
This shift implies Full Tilt Labs is overexposed to Flower and Pre-Roll volatility, given Flower’s 50.63% share paired with a rank of 16 in Flower in New Jersey and concurrent YoY declines of 19.10% in Flower and 8.20% in Pre-Roll; meanwhile, the 76.99% YoY rise in Vapor Pens and the 40.52% MoM rebound in Concentrates indicate traction in smaller, higher-variance niches. With Edible collapsing 99.42% YoY to a 0.01% share and overall average prices up 5.45% YoY, the positioning trend points toward a premium-leaning portfolio concentrated in inhalables where share is high but ranks mid-pack, suggesting near-term upside will depend on reallocating mix toward Vapor Pens and stabilizing Flower without further MoM erosion of 4.63%.
Competitive Landscape
Full Tilt Labs sits at rank #16 in NJ Flower for October 2026, improving 1 spot from #17 year over year while rising 2 places from #18 over the last three months; against that steady climb, Find. moved up from #3 to #1 with 48.7% YoY sales growth and Good Green surged from #23 to #5 alongside 177.0% YoY growth, indicating that faster-moving rivals are compressing headroom even as Full Tilt Labs edges upward. With a peak at #15 in June 2026 and current positioning just one rank below that peak, the brand’s incremental rank gains amid competitors’ double-digit growth rates imply a trajectory of defensive stability that will require sharper share capture to avoid being outpaced.
Notable Products
Full Tilt Labs leans on premium pricing in October 2026, with average prices 48.8% above similar products and top items like Honey Bunny Pre-Roll (1g) priced 119.7% higher than peers. That pricing stance spans Flower and Pre-Roll formats, so most of its sales come from higher-priced offerings rather than a few blockbuster SKUs.
Peer avg: average price of the same product type and package size in the same states that month.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
