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Jun-2024
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Overview
Market Insights Snapshot
Rio Vista Farms has shown a consistent performance in the Flower category within the state of California. Over the past four months, the brand has maintained a presence in the top 30 rankings, with notable improvements. In March 2024, Rio Vista Farms was ranked 27th, and by June 2024, it had climbed to the 23rd position. This upward trend indicates a positive reception and growing market share in California. The sales figures also reflect this progress, with a steady increase from $1,030,582 in March to $1,312,450 in June, showcasing the brand's strengthening foothold in the Flower category.
However, Rio Vista Farms' performance across other states or categories is not highlighted in the available data, which could imply challenges in achieving top 30 rankings outside California. This absence from the rankings in other states or categories can be seen as a potential area for improvement or expansion. The brand's focus on the California market has yielded positive results, but diversifying its presence could help mitigate risks and enhance overall performance. For readers interested in detailed state-specific trends and category performance, further insights can be explored through targeted market analysis.
Competitive Landscape
In the competitive landscape of the Flower category in California, Rio Vista Farms has shown a steady improvement in its rankings and sales over the past few months. From March to June 2024, Rio Vista Farms climbed from 27th to 23rd place, reflecting a positive trend in consumer preference and market penetration. In comparison, Dime Bag experienced a more volatile ranking, dropping out of the top 20 in June after peaking at 10th place in May. Meanwhile, Pacific Reserve and Astronauts (CA) both showed fluctuating but generally improving ranks, with Pacific Reserve reaching as high as 22nd in May before falling to 25th in June. Yada Yada also demonstrated a positive trend, moving from 28th in March to 22nd in June. These shifts indicate that while Rio Vista Farms is gaining traction, it faces stiff competition from brands like Yada Yada and Astronauts (CA), which are also improving their market positions. This competitive environment underscores the importance of continuous innovation and marketing efforts to maintain and enhance Rio Vista Farms' standing in the California Flower market.
Notable Products
In June 2024, the top-performing product from Rio Vista Farms was Diamond Ring (3.5g) in the Flower category, maintaining its rank as number one from March and rising from the second position in May, with notable sales of $8,291. Face Mints (3.5g) emerged as the second-best product, making its first appearance in the rankings. Banana Cream Cake (3.5g) moved up to third place from fifth in May, showing a significant improvement. Bubble Bath (3.5g) was ranked fourth, down from its second-place position in March. Lastly, Purple Panther Pre-Roll (1g) secured the fifth position, marking its debut in the rankings.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
