.svg){kind=small}
Apr-2026
Sales
Trend
6-Month
Product Count
SKUs
Overview
Market Insights Snapshot
Rocket (MI) has shown a notable performance in the Michigan cannabis market, particularly in the Edible category. Over the first four months of 2026, Rocket (MI) has moved from a rank of 13 in January to 12 in April, indicating a positive trend in this category. This movement is supported by a steady increase in sales, with April seeing a significant boost compared to previous months. Such upward momentum in ranking and sales suggests that Rocket (MI) is solidifying its presence in the Edible category within the state.
In contrast, the Pre-Roll category has presented challenges for Rocket (MI) in Michigan. Although the brand managed to secure a spot within the top 30 in February and March, it dropped out of this range in April, falling to rank 45. This decline could be attributed to fluctuating sales figures, which peaked in March but then experienced a decline in April. Meanwhile, the brand's Vapor Pens category has seen a remarkable rise, moving from outside the top 30 in January to 47 by April. This upward trajectory in Vapor Pens suggests potential for growth and increased market share in this segment.
Competitive Landscape
In the competitive landscape of the edible category in Michigan, Rocket (MI) has shown a notable improvement in its ranking from January to April 2026. Starting at 13th place in January, Rocket (MI) experienced a slight dip to 15th in March but rebounded to 12th by April. This upward trajectory indicates a positive trend in sales performance, which is crucial for maintaining competitiveness. Meanwhile, Platinum Vape has made significant strides, climbing from outside the top 20 to 14th place by April, suggesting a robust sales increase. NOBO and Play Cannabis have shown fluctuations in their rankings, with NOBO peaking at 6th place in February before settling at 10th in April, while Play Cannabis moved from 8th in January to 11th in April. Dope Rope maintained a steady position at 13th throughout the period. These dynamics highlight the competitive pressures Rocket (MI) faces, emphasizing the importance of strategic marketing and product differentiation to capture more market share in Michigan's edible market.
Notable Products
In April 2026, the top-performing product for Rocket (MI) was the Cotton Candy Clouds Gummies 10-Pack (200mg) in the Edible category, which reclaimed the number one rank with impressive sales of 40,604 units. The Atomic Cherry Gummies 10-Pack (200mg) maintained a strong performance, holding the second position, despite having been the top product in March. Fruity Flash Gummies 10-Pack (200mg) ranked third, experiencing a slight drop from its previous first place in February. Blazing Starfruit Gummies 10-Pack (200mg) emerged in the fourth position, marking its return to the rankings since February. The Orange Sun Gummies 10-Pack (200mg) entered the list at fifth place, showcasing a notable debut with significant sales figures.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
