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Dec-2025
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Overview
Market Insights Snapshot
Rogue Gold's performance in the Oregon market has shown varied results across different product categories. In the Concentrates category, Rogue Gold did not make it into the top 30 rankings from September to December 2025, indicating a potential area for growth or reevaluation of their strategy in this segment. Conversely, their performance in the Vapor Pens category has been more promising. Rogue Gold maintained a steady presence with a rank of 24 in September and October, slightly dipping to 25 in November, but then improving significantly to 17 in December. This upward movement suggests a strengthening position in the Vapor Pens market, possibly due to an increase in consumer preference or effective marketing strategies.
In the Pre-Roll category, Rogue Gold experienced a fluctuating yet positive trend. Starting at rank 81 in September, the brand saw a dip to 89 in October, followed by a gradual climb to 87 in November and a more substantial leap to 69 by December. This improvement in ranking, coupled with a notable increase in sales from November to December, points to a growing acceptance and popularity of their Pre-Roll products in the Oregon market. Such trends could indicate successful adjustments in product offerings or pricing strategies that resonate well with consumers. Overall, while there are challenges in some categories, Rogue Gold's performance in others shows potential for continued growth and market penetration.
Competitive Landscape
In the competitive landscape of Oregon's Vapor Pens category, Rogue Gold has shown a notable upward trajectory in its rankings, particularly in December 2025, where it ascended to 17th place from being outside the top 20 in previous months. This improvement is significant when considering the performance of competitors like Private Stash, which maintained a steady ranking around 19th place, and Gem Carts, which consistently ranked higher, fluctuating between 14th and 16th positions. Notably, Sessions Cannabis Extract (OR) experienced a decline, dropping to 18th place in December, while Loot Bar also saw a decrease in rank, falling to 16th place. Rogue Gold's sales surge in December, doubling from November, suggests a successful strategy that could be attributed to seasonal promotions or product innovations, positioning it as a rising contender in the Oregon market.
Notable Products
In December 2025, the top-performing product for Rogue Gold was the Tigers Blood Flavored Oil Cartridge (1g) in the Vapor Pens category, securing the number one rank with notable sales of 2426 units. Following closely, the Peaches and Cream Flavored Distillate Cartridge (1g) took the second spot, while the Watermelon Splash Oil Cartridge (1g) climbed from its previous fifth position in September to third place. The Blueberry Flavored Oil Cartridge (1g) achieved fourth rank, maintaining strong sales figures. Finally, the Sweet Strawberry Flavored Oil Cartridge (1g) rounded out the top five. This month saw significant shifts, particularly for Watermelon Splash, which rose two ranks from September, indicating a growing consumer preference for its flavor profile.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
