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Jan-2026
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Overview
Market Insights Snapshot
In the state of New York, Runtz has shown notable fluctuations in their performance across different product categories. For the Flower category, Runtz maintained a presence in the rankings, starting at 27th in October 2025, dropping out of the top 30 in November, and then bouncing back to 28th in December and January. This rebound suggests a recovery in consumer interest or strategic adjustments that may have positively impacted sales. The Pre-Roll category, however, tells a more dynamic story, with Runtz climbing from 35th in October to a peak of 16th in December before settling at 20th in January. This upward trend in Pre-Roll rankings highlights a strong performance in that segment, pointing to possible factors such as product innovation or effective marketing strategies that resonated with consumers.
Analyzing sales figures provides further insights into Runtz's market dynamics in New York. Despite the drop in Flower rankings in November, sales rebounded significantly in December, indicating a potential seasonal demand or successful promotional activities. The Pre-Roll category experienced a consistent increase in sales from October through December, with a slight decline in January, which could suggest a saturation point or increased competition. The ability of Runtz to maintain and improve its ranking in the Pre-Roll category while facing fluctuating Flower sales underscores the brand's adaptability and potential for growth in this competitive market. These movements across categories reflect Runtz's strategic positioning and market responsiveness, which are crucial for sustaining its presence in New York's evolving cannabis landscape.
Competitive Landscape
In the competitive landscape of the New York Flower category, Runtz experienced fluctuations in its ranking, moving from 27th in October 2025 to 28th by January 2026. This indicates a relatively stable position, albeit outside the top 20. Notably, 7 SEAZ showed a volatile performance, peaking at 26th in November 2025 before dropping to 60th in December, then recovering to 30th in January 2026. Meanwhile, Hashtag Honey improved its rank significantly, reaching 23rd in December 2025, suggesting a positive trend in sales. Left Coast also demonstrated resilience, climbing to 27th by January 2026. Knack maintained a strong presence, consistently ranking higher than Runtz, peaking at 25th in November 2025. These dynamics highlight the competitive pressure Runtz faces, with brands like Knack and Hashtag Honey showing stronger upward trends in both rank and sales, potentially impacting Runtz's market share and necessitating strategic adjustments to improve its standing.
Notable Products
In January 2026, the top-performing product from Runtz was the Lemon Candy Runtz Pre-Roll 2-Pack (1.5g), maintaining its first-place rank consistently since October 2025, despite a slight decline in sales to 3612 units. The Pink Runtz Pre-Roll 2-Pack (1.5g) held steady at second place, showing a significant rise from its fifth-place position in November 2025. The White Cherry Runtz Pre-Roll 2-Pack (1.5g) improved its standing to third place, having fluctuated between third and fifth place in previous months. Trump Runtz (3.5g) entered the rankings in January 2026 at fourth place, indicating a strong sales performance. Meanwhile, Obama Runtz Pre-Roll 2-Pack (1.5g) dropped to fifth place from its second-place position in November 2025, reflecting a notable decrease in sales.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
