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Oct-2025
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Overview
Market Insights Snapshot
In New York, Runtz has demonstrated a mixed performance across different product categories over the past few months. In the Flower category, Runtz maintained a presence within the top 30, although its rank slipped slightly from 19th in August 2025 to 23rd by October 2025. This decline coincided with a decrease in sales from $798,278 in August to $535,758 in October, indicating a potential challenge in maintaining consumer interest or facing increased competition. Meanwhile, in the Pre-Roll category, Runtz's ranking dropped out of the top 30 by October, falling from 16th place in August to 32nd in October, which suggests a significant decline in market performance within this category.
The performance of Runtz in New York highlights the volatility of the cannabis market and the challenges brands face in maintaining a strong foothold across different product lines. The consistent presence in the Flower category, despite a slight drop in ranking, indicates a stable consumer base. However, the drop out of the top 30 in the Pre-Roll category raises questions about strategic adjustments needed to regain market share. This movement across categories suggests that while Runtz has a solid foundation in certain areas, it may need to innovate or adjust its strategies to compete more effectively in others.
Competitive Landscape
In the competitive landscape of the Flower category in New York, Runtz has experienced fluctuations in its market position from July to October 2025. Starting at rank 21 in July, Runtz improved to 19th in August but then slipped back to 23rd by September and maintained this position in October. This indicates a volatile market presence, with Runtz facing stiff competition from brands like Jetpacks and 1937. Notably, 1937 saw a decline from 17th in July to 22nd in October, suggesting potential market share opportunities for Runtz, despite its own challenges. Meanwhile, Good Green and Florist Farms have remained outside the top 20 throughout this period, indicating a less competitive threat. The data suggests that while Runtz has the potential to climb the ranks, it must strategize effectively to capitalize on the declining momentum of some competitors.
Notable Products
In October 2025, Lemon Candy Runtz Pre-Roll 2-Pack (1.5g) reclaimed its top position in the Runtz lineup, achieving the number one rank with sales of 4573 units. Obama Runtz Pre-Roll 2-Pack (1.5g) maintained its steady performance, holding the second spot as it did in the previous month. Trump Runtz Pre-Roll 2-Pack (1.5g) dropped to third place after leading in September, indicating a shift in consumer preference. White Cherry Runtz Pre-Roll 2-Pack (1.5g) remained stable at fourth, while Trump Runtz (3.5g) entered the ranking at fifth, marking its debut. These changes highlight a dynamic market where consumer tastes are constantly evolving.
```Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
