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Apr-2026
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Overview
Market Insights Snapshot
In the state of New York, Runtz has shown varied performance across different product categories. In the Flower category, Runtz experienced fluctuations in its rankings, starting at 29th in January 2026, dropping out of the top 30 in February, then climbing to 25th in March, and slightly declining to 31st in April. This indicates a volatile position in the market, with a notable peak in March. The sales figures reflect this trend, with a significant increase in March, followed by a decrease in April. Such movements suggest that while Runtz has the potential to capture market interest, sustaining that interest remains a challenge.
Conversely, in the Pre-Roll category, Runtz maintained a relatively stable presence in the rankings, starting at 19th in January 2026, moving slightly out of the top 20 in February, and then experiencing a dip in March before recovering to 22nd in April. This stability, despite the dip in March, shows a consistent demand for Runtz's Pre-Roll products in New York. The sales data corroborates this, with a slight decrease in March followed by an uptick in April, suggesting resilience in consumer interest. The contrasting performance between the Flower and Pre-Roll categories highlights the importance of category-specific strategies for maintaining and improving market position.
Competitive Landscape
In the competitive landscape of the New York flower category, Runtz has experienced fluctuating rankings from January to April 2026, indicating a dynamic market presence. Starting at rank 29 in January, Runtz fell to 34 in February, climbed to 25 in March, and then dropped again to 31 in April. This volatility suggests a competitive environment where Runtz is vying for consumer attention against notable brands like The Bulk Boys (NY), which consistently maintained higher ranks, peaking at 13 in February before dropping to 29 in April. Meanwhile, Jetpacks showed a steady upward trend, improving from rank 33 in January to 28 in March, before slightly declining to 30 in April, potentially posing a growing threat to Runtz's market share. Despite these challenges, Runtz's sales saw a significant increase in March, surpassing the sales of Jetpacks and Kings & Queens, highlighting its ability to capture consumer interest and suggesting opportunities for strategic marketing to stabilize and improve its ranking further.
Notable Products
In April 2026, Pink Runtz Pre-Roll 2-Pack (1.5g) emerged as the top-performing product for Runtz, with sales reaching 2839 units, marking a significant rise from its previous rankings of second and third in January and February. White Cherry Runtz Pre-Roll 2-Pack (1.5g) followed closely in second place, climbing up from fourth place in February. Trump Runtz Pre-Roll 2-Pack (1.5g) slipped to third place, despite having been the top seller in February. Lemon Candy Runtz Pre-Roll 2-Pack (1.5g) maintained a consistent presence, finishing fourth after fluctuating rankings earlier in the year. Obama Runtz Pre-Roll 2-Pack (1.5g) rounded out the top five, experiencing a drop from its peak rank in March.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
