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Nov-2025
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Overview
Market Insights Snapshot
In the ever-evolving cannabis market, Runtz has shown varied performance across different states and product categories. In New York, Runtz's Flower category experienced a notable decline, moving from the 20th position in August 2025 to falling out of the top 30 by November 2025. This downward trend is mirrored in their sales figures, which saw a decrease from $630,973 in August to $356,957 by November. Such a decline indicates challenges in maintaining consumer interest or possibly increased competition within the Flower category in New York. The absence from the top 30 by November is a significant drop, suggesting that Runtz may need to reevaluate their strategy in this particular market.
Conversely, Runtz's performance in the Pre-Roll category in New York has been more dynamic. Starting at the 16th position in August, Runtz saw a dip in September and October, ranking 27th and 34th, respectively. However, by November, they managed to climb back to the 21st position. This rebound could indicate a successful promotional strategy or a shift in consumer preferences back towards their Pre-Roll products. The fluctuation in rankings suggests that while the brand faced challenges, there is potential for growth and recovery within this category. This kind of movement highlights the importance of adaptability and responsiveness in the cannabis market.
Competitive Landscape
In the competitive landscape of the New York flower category, Runtz has experienced a notable decline in rank from August to November 2025, dropping from 20th to 34th position. This downward trend is indicative of increasing competition and possibly shifting consumer preferences. During the same period, 1937 showed a fluctuating pattern, initially improving its rank from 26th to 22nd before falling to 36th, suggesting volatility in its market performance. Meanwhile, Florist Farms and Heady Tree both demonstrated resilience, with Florist Farms moving up to 27th in October before settling at 33rd, and Heady Tree maintaining a relatively stable position around the low 30s. Interestingly, Hashtag Honey showed a slight improvement, climbing from 37th to 35th by November. These dynamics suggest that while Runtz remains a significant player, it faces increasing pressure from both established and emerging brands, necessitating strategic adjustments to regain its competitive edge.
Notable Products
In November 2025, the top-performing product from Runtz was the Lemon Candy Runtz Pre-Roll 2-Pack (1.5g), maintaining its number one rank from October with notable sales of 4960 units. The Obama Runtz Pre-Roll 2-Pack (1.5g) held steady in second place, showing consistent performance over the past months. White Cherry Runtz Pre-Roll 2-Pack (1.5g) improved its ranking to third place, up from fourth in previous months, indicating a positive sales trend. Trump Runtz Pre-Roll 2-Pack (1.5g) saw a decline, falling from third to fourth place, while Pink Runtz Pre-Roll 2-Pack (1.5g) re-entered the rankings at fifth place after being absent in October. This overview highlights the dynamic shifts in product popularity and sales performance within the Runtz brand for November 2025.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
