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Sep-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Where to Buy
Hashtag Honey is stocked at 189 licensed dispensaries across New York, with the deepest coverage in New York, Brooklyn, Queens, The Bronx, and Syracuse. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.
Market Insights Snapshot
In September 2026, Hashtag Honey concentrated 64.19% of sales in Vapor Pens with 36.00% YoY growth but a -3.30% MoM dip, while Edible held 15.53% share with 17.83% YoY growth and a -5.73% MoM slide; together these two accounted for nearly four-fifths of volume, yet both contracted month over month. Pre-Roll at 12.64% share fell -28.29% YoY but edged up 0.70% MoM, and Flower at 6.50% share declined -61.83% YoY alongside a -1.59% MoM move; Concentrates remained small at 1.14% share with -51.68% YoY but spiked 213.33% MoM. With an average price down -11.69% YoY to $21.72 and Vapor Pens ranked 12 in New York, the mix signals reliance on a single growth engine amid broad MoM softness, implying sensitivity to intra-month volatility despite positive YoY momentum.
The mix shifts imply that Hashtag Honey is trading depth for resilience: Vapor Pens’ 36.00% YoY vs. -3.30% MoM and Edible’s 17.83% YoY vs. -5.73% MoM suggest expansion year over year but exposure to short-cycle pullbacks, while Pre-Roll’s -28.29% YoY alongside a 0.70% MoM uptick indicates stabilization from a smaller base. The 213.33% MoM surge in Concentrates against a -51.68% YoY backdrop points to opportunistic wins rather than a structural pillar, and the -61.83% YoY decline in Flower paired with a -1.59% MoM slide confirms a de-prioritized role; taken together with a 12th-place Vapor Pens rank in New York and an -11.69% YoY price reduction, the pattern implies a value-forward positioning anchored in Vapor Pens that can capture share on longer horizons but will require category diversification to smooth month-to-month swings.
Competitive Landscape
Hashtag Honey ranks #12 in NY Vapor Pens in September 2026, down 2 positions year over year from #10 but 4 spots below its June 2026 three-month rank of #8; by contrast, Fernway moved from #3 to #1 while Jetty Extracts jumped from #28 to #5 alongside a 289% year-over-year sales increase. Hashtag Honey also sits 5 ranks below its peak of #7 reached in May 2026, whereas Mfny (Marijuana Farms New York) advanced from #5 to #3 with a 41% year-over-year lift, indicating that peers gaining double-digit momentum are compressing mid-pack space; the trajectory implies Hashtag Honey’s share of consideration is eroding as faster-rising brands crowd the top 10, making a return to peak rank increasingly contingent on near-term mix or distribution shifts.
Notable Products
Unicorn Piss Pre-Roll (1g) posted the standout movement in September 2026 with a +66.0% MoM surge to rank 3, while Green Crack Pre-Roll (1g) fell -52.0% MoM at rank 8, and Maui Wowie Pre-Roll (1g) slipped -2.7% at rank 1. Four of the top ten are Pre-Roll SKUs, yet Vapor Pens hold positions 6–10 with NY Sour Diesel Distillate Cartridge (1g) at rank 7 on a -5.7% MoM change, signaling category-share tug-of-war rather than a single-channel breakout. Black Cherry Live Resin Gummies 10-Pack (100mg) held rank 5 with +12.1% MoM and $42,275 in sales, while White Uzumaki Distillate Cartridge (1g) ranked 6 with -6.3% MoM, indicating edibles are stabilizing as pens cool. The pattern implies Hashtag Honey is leaning into a volatile Pre-Roll ladder for traffic while maintaining a diversified base across Vapor Pens and Edibles to buffer swings.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
