.svg){kind=small}
Jul-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Where to Buy
Shady Extracts is stocked at 49 licensed dispensaries across New Jersey, with the deepest coverage in Gloucester Township, Hoboken, Bridgeton, Evesham, and Jersey City. Search by ZIP code or city below to find the closest one.
Market Insights Snapshot
Shady Extracts concentrated nearly all activity in Concentrates at 99.74% share in July 2026, while Vapor Pens contracted to 0.26% share; Concentrates expanded 278.89% year over year and 17.00% month over month, whereas Vapor Pens fell 98.71% year over year and 94.77% month over month. Average price declined 7.76% year over year to $39.53 even as brand sales rose 116.53% year over year, and within Concentrates the average price sat at $39.55, indicating volume-led gains rather than price-led growth. In New Jersey, the brand’s top market, Concentrates held a category rank of 7, aligning with a scale-up path concentrated in a single format rather than a multi-category footprint; the pattern implies Shady Extracts is trading breadth for depth, using price moderation and category focus to accelerate unit throughput.
The near-exclusive pivot to Concentrates alongside a 17.00% month-over-month lift, paired with a 94.77% month-over-month collapse in Vapor Pens, positions Shady Extracts as a specialist where rank 7 in New Jersey becomes more defendable through format leadership than portfolio diversification. The 278.89% year-over-year surge in Concentrates against a 7.76% brand-wide price decline points to elasticity gains and a volume engine that can move share faster than line-extension experiments that lost 98.71% year over year in Vapor Pens; the implication is that future share capture hinges on deepening assortment and velocity in Concentrates rather than re-investing in Vapor Pens in the near term.
Competitive Landscape
Shady Extracts is ranked #7 in New Jersey Concentrates in July 2026, improving 12 positions year over year from #19, and rising 16 ranks from #23 just three months ago to a new peak at #7 in July 2026; meanwhile, Grassroots moved from #3 to #1 with 36.3% year-over-year sales growth while RYTHM held at #2 with an 11.1% year-over-year sales decline, and MPX - Melting Point Extracts stayed at #5 despite a 14.7% year-over-year sales drop; this combination of a 12-rank annual climb and a 16-rank quarterly surge implies Shady Extracts is transitioning from mid-pack volatility toward sustained top-10 presence, with upside if conversion efficiency outpaces peers whose rank stability masks mixed sales momentum.
Notable Products
Deathstar Full Spectrum Shatter (1g) posted the standout move, surging +219% month over month to rank 2, while Strawnana Full Spectrum Crumble (2g) fell -33% to rank 6 and Military Chocolate Cured Badder (2g) slid -42% at rank 7. Strawnana Full Spectrum Badder (2g) held rank 1 despite no reported MoM rate, and six of the top ten are Shatter or Badder formats, indicating a tilt toward faster-turn SKUs within Concentrates. With Sunshine Daydream Full Spectrum Crumble (2g) also down -23% at rank 6 and Purple Chem Shatter (1g) steady at rank 3, the mix points to a shift from heavier crumble formats toward 1g shatter offerings where velocity spiked. The pattern implies Shady Extracts is consolidating demand around 1g shatter headliners while de-emphasizing bulk crumble, a direction likely to prioritize velocity over pack-size pricing despite $21,365 booked by the top-ranking badder.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
