Shatter House Extracts

Data Snapshot: May 04, 2024
Shatter House Extracts Cannabis Brand Logo
$100K+

Apr-2024

Sales

Neutral

Trend

6-Month

105

Product Count

SKUs

Shatter House Extracts

Overview

Markets

Shatter House Extracts Locations

Product Trends

Shatter House Extracts Categories

Shatter House Extracts Sales

Market Insights Snapshot

Shatter House Extracts Historical Sales by Category

In Michigan, Shatter House Extracts has shown a varied performance across different cannabis product categories, indicating a dynamic market presence. Notably, in the Beverages category, the brand maintained a position within the top 15 from January to April 2024, albeit with a drop in ranking in February and a missing rank in March, suggesting a fluctuation in consumer preference or possible inventory challenges. The absence from the top 30 in March is particularly noteworthy and could indicate a significant shift in market dynamics or operational hiccups. In contrast, the Pre-Roll category saw an impressive improvement, moving from the 47th position in January to 38th by April, alongside a notable increase in sales, peaking at 247,811 in April, which highlights a strong consumer demand and effective market strategies in this segment.

However, the brand faced challenges in maintaining a consistent rank within the top 60 across Concentrates and Edibles categories throughout the same period, with rankings fluctuating significantly month over month. This inconsistency could reflect the highly competitive nature of these categories or possibly strategic realignments by Shatter House Extracts. Particularly in the Concentrates category, despite a dip to the 63rd rank in April from a high of 47th in February, sales figures showed a general upward trend, indicating that ranking alone may not fully capture the brand's market impact. The Flower category presents an interesting case; the brand made an appearance in February but did not maintain a consistent presence, which might suggest either a strategic withdrawal or challenges in sustaining market competitiveness in this category. These movements across categories and the absence in certain rankings provide valuable insights into the brand's strategic positioning and operational challenges within the Michigan market.

Apr-2024 Rank
Beverage
Concentrates
Edible
Flower
Pre-Roll
13
63
63
38
Shatter House Extracts

Competitive Landscape

In the competitive landscape of the Pre-Roll category in Michigan, Shatter House Extracts has shown a notable trajectory, moving from not being in the top 20 in January and February to securing the 38th rank by April 2024. This movement is significant when compared to its competitors, such as Packwoods, which held a stronger position in February (27th) but saw a decrease to 36th by April, despite having higher sales figures in the earlier months. Similarly, Mitten Extracts and Fawn River have shown fluctuations in their rankings, with Mitten Extracts experiencing a drop to 42nd by April and Fawn River slightly improving to 37th. Everyday Cannabis, despite entering the rankings later in February at 59th, managed to climb to 41st by April, indicating a competitive growth pattern. These movements suggest a dynamic and competitive market in Michigan's Pre-Roll category, with Shatter House Extracts' significant rank improvement and sales increase in April highlighting its potential to further disrupt and capture market share amidst these fluctuations.

Shatter House Extracts market ranking for MI Pre-Roll

Shatter House Extracts

Notable Products

In April 2024, Shatter House Extracts saw Temple Kush Pre-Roll (1.5g) as its top-selling product with a notable sales figure of 4046 units, marking a significant rise to the top position from its previous rank of 5th in March. Following closely, Sour Kush Pre-Roll (1.5g) and Biscotti Pancake Pre-Roll (1.5g) secured the 2nd and 3rd spots, respectively, showcasing their popularity among consumers, despite not being ranked in the previous months. Bubblegum Runtz Pre-Roll (1.5g), which had consistently performed well in earlier months, dropped to the 4th position in April, indicating a shift in consumer preferences. Purple Pineapple Pre-Roll (1.5g) rounded out the top 5, demonstrating a stable demand despite its fluctuating rankings in previous months. These shifts highlight dynamic consumer preferences and the competitive nature of product offerings within Shatter House Extracts.

Product Rank
Category
Jan-2024
Feb-2024
Mar-2024
Apr-2024
Temple Kush Pre-Roll (1.5g)
Pre-Roll
>5
>5
5
1
Sour Kush Pre-Roll (1.5g)
Pre-Roll
>5
>5
>5
2
Biscotti Pancake Pre-Roll (1.5g)
Pre-Roll
>5
>5
>5
3
Bubblegum Runtz Pre-Roll (1.5g)
Pre-Roll
>5
1
1
4
Purple Pineapple Pre-Roll (1.5g)
Pre-Roll
3
>5
>5
5
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