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Aug-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Where to Buy
Midwest Extracts is stocked at 195 licensed dispensaries across Michigan and Oklahoma, 192 of them in Michigan, with the deepest coverage in New Buffalo, Detroit, Monroe, Lansing, and Flint. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.
Market Insights Snapshot
By August 2026, Midwest Extracts concentrated nearly all volume in three lines: Edible at 38.0% share, Vapor Pens at 29.2%, and Concentrates at 25.5%, while Flower slipped to 6.1% and Pre-Roll to 1.3%. Year over year, Edible fell 62.1% and Vapor Pens declined 33.4%, against a smaller 10.7% drop in Concentrates; month over month, Edible contracted 42.9% and Vapor Pens 38.4%, compared with a 21.6% pullback in Concentrates. Average price rose 33.8% versus a year ago while overall brand sales declined 46.4% YoY, indicating mix and price are moving against demand. In Michigan Edible, a rank of 49 combined with a 69.0% MoM slide in Flower and an 80.8% YoY decline in Pre-Roll signals category participation is narrowing and rank pressure is intensifying.
The pattern implies Midwest Extracts is overexposed to categories with sharper demand compression, with Edible’s 62.1% YoY decline and 42.9% MoM drop weighing more than Concentrates’ 10.7% YoY and 21.6% MoM declines can offset. The 33.8% YoY average price increase alongside a 38.4% MoM decline in Vapor Pens and a 40.5% MoM decline in Pre-Roll suggests price and pack architecture are misaligned with current value-seeking behavior, pushing volume out of the brand’s higher-price segments. Given a 49 rank in Michigan Edible and a category mix where Flower sits at 6.1% share after a 69.0% MoM drop, the near-term positioning case favors reallocating emphasis toward Concentrates’ relatively smaller declines and away from low-share, high-volatility lines to stabilize share and protect ranking trajectory.
Competitive Landscape
Midwest Extracts sits at rank 49 in MI Edible in August 2026 after sliding 24 positions year over year from rank 25, and the brand also fell 17 spots since May 2026 when it was rank 32; against that backdrop, the category leader Wyld held rank 1 with a 1-to-1 YoY position repeat while posting a 22.8% sales decline, and Play Cannabis moved up from rank 11 to rank 5 with 22.7% YoY sales growth, indicating Midwest Extracts is losing relative share to climbers even as some incumbents contract. Given a prior peak at rank 20 in May 2025 and a three-month drop from rank 32 to rank 49, the trajectory implies a drift from mid-tier relevance toward the long tail unless retention or product mix reverses the multi-period rank compression.
Notable Products
Traverse City Cherry Gummies 8-Pack (200mg) posted the steepest decline in August 2026 at -75.76% MoM and slid to rank 8, while Mango Gummies 8-Pack (200mg) fell -54.00% MoM at rank 6, indicating acute volatility in fruit extensions. Sour Blue Raspberry Gummies 10-Pack (200mg) also contracted -39.55% MoM yet held rank 2, and Yuzu Gummies 8-Pack (200mg) was essentially flat at -0.21% MoM at rank 5. With nine of the top ten SKUs in Edibles and only one Concentrates SKU at rank 10, the mix implies a concentrated bet on gummies that is shedding momentum at the flavor level and may need SKU rationalization to stabilize share.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
