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Apr-2025
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Overview
Market Insights Snapshot
Sherbinskis has demonstrated varying performance across different product categories and geographical locations. In British Columbia, the brand's Vapor Pens have maintained a consistent presence in the top 30, though there was a slight decline in their ranking from January to April 2025, settling at 25th place. This indicates a need for strategic adjustments to regain momentum in the market. Meanwhile, in Ontario, Sherbinskis' Vapor Pens have shown a slight downward trend, moving from 22nd to 26th place over the same period, suggesting a similar competitive pressure in this region. However, the brand's entry into the Concentrates category in Ontario, ranking 38th in March and 40th in April, marks a notable expansion, although they are yet to break into the top 30.
In California, Sherbinskis' performance in the Pre-Roll category saw a gradual improvement from January to March 2025, moving from 85th to 77th place, but the brand failed to enter the top 30, highlighting challenges in this competitive segment. Conversely, the Vapor Pens category in California experienced fluctuations, with a drop from 51st place in February to 58th in April, reflecting potential market challenges or shifts in consumer preferences. These movements across categories and states underscore the competitive landscape Sherbinskis faces, with varying degrees of success and areas for potential growth or strategic realignment. As the brand navigates these dynamics, understanding regional preferences and category-specific trends will be crucial for sustained performance.
Competitive Landscape
In the competitive landscape of vapor pens in Ontario, Sherbinskis has experienced a slight decline in rank from January to April 2025, moving from 22nd to 26th position. This trend is indicative of a competitive market where brands like Nugz and Happy & Stoned have shown stronger performances. Notably, Nugz maintained a higher rank throughout the period, starting at 20th and ending at 24th, while Happy & Stoned improved significantly from 33rd to 25th. Despite a drop in sales from January to February, Sherbinskis managed a rebound in March, although it wasn't enough to regain its earlier rank. The competitive pressure from these brands suggests that Sherbinskis may need to innovate or adjust its marketing strategies to regain its standing in the Ontario vapor pen market.
Notable Products
In April 2025, the top-performing product for Sherbinskis was the Orange Sherbs Live Resin Cartridge (1g) in the Vapor Pens category, which rose to the number one spot from its previous rank of four in March, achieving sales of 2081 units. The Pink Sherbs Live Resin Cartridge (1g) followed closely in second place, having dropped from its leading position in March. The Orange Sherbs Live Resin Disposable (0.5g) experienced a decline, moving from second place in March to third in April. The True GLTO 33 Live Resin Cartridge (1g) maintained a steady presence in fourth place over the two months. Lastly, the True Gelato 33 Live Resin Disposable (0.5g) re-entered the rankings in April, securing the fifth position after missing from the list in March.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
