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Aug-2024
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Overview
Market Insights Snapshot
Sinse Cannabis has shown varied performance across different product categories in Missouri. In the Concentrates category, the brand fluctuated but maintained a presence in the top 20, moving from 16th in May to 19th in June, then back up to 16th by August. This indicates a relatively stable performance with some room for growth. In the Flower category, Sinse Cannabis consistently held strong, ranking 5th in May and maintaining a 7th place rank from June through August. This consistency suggests that their Flower products are well-received and have a loyal customer base.
However, the Pre-Roll category revealed some challenges for Sinse Cannabis. They experienced a notable decline from 7th place in May to 15th place by August, indicating potential issues in this product line or increased competition. On a more positive note, their Vapor Pens category showed a promising upward trend, moving from 14th place in May to 13th place by August, despite a slight dip in July. This upward movement suggests growing consumer interest and potential for further market penetration. Overall, while there are some areas for improvement, particularly in Pre-Rolls, Sinse Cannabis demonstrates strong performance and growth potential in Missouri's competitive cannabis market.
Competitive Landscape
In the competitive landscape of the Missouri flower category, Sinse Cannabis has shown a consistent performance, maintaining its rank at 7th place from June to August 2024, despite a slight drop from 5th place in May 2024. This stability is notable given the fluctuations observed in competing brands. For instance, Good Day Farm experienced more volatility, dropping from 4th to 6th place between May and August. Meanwhile, Vivid (MO) demonstrated an upward trend, moving from 6th to 5th place, which could indicate increasing consumer preference. Elevate (Elevate Missouri) also saw a significant rise, climbing from 12th to 8th place in August, which might suggest a growing market presence. These shifts highlight the competitive pressure on Sinse Cannabis, emphasizing the need for strategic marketing and product differentiation to maintain and improve its market position.
Notable Products
In August 2024, the top-performing product from Sinse Cannabis was Blueberry Muffin (3.5g), maintaining its first-place ranking for the third consecutive month with notable sales of 15,491 units. Jungle Cookies (3.5g) secured the second position, showing a consistent performance from June. Jungle Cookies Pre-Roll 3-Pack (1.5g) ranked third, up from its previous fourth-place position in June. Lemon Royale (Bulk) and Blueberry Muffin (Bulk) entered the rankings for the first time, securing fourth and fifth places respectively. Overall, Blueberry Muffin (3.5g) continues to dominate sales, while new entries indicate a growing interest in bulk flower products.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
