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Oct-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
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In October 2026, Sizzle concentrated 99.37% of sales in Concentrates while Vapor Pens accounted for 0.63%, a mix that tightened month over month as Concentrates grew 15.05% MoM and Vapor Pens fell 56.83% MoM. Year over year, Concentrates declined 12.00% YoY alongside a brand-level sales change of -11.44% YoY, while the overall average price dipped 0.38% YoY against a category-level Concentrates average price of $26.42; together these shifts indicate the portfolio is doubling down on a single category despite a YoY contraction, implying higher month-level velocity concentrated in fewer SKUs.
Sizzle held rank 2 in Concentrates in Saskatchewan, pairing a 15.05% MoM upswing in its dominant category with a 56.83% MoM retreat in the small Vapor Pens line, which suggests share defense is coming from depth rather than breadth. With 99.37% category share residing in Concentrates and a brand average price moving -0.38% YoY while the 24‑month sales growth reached 1700.51%, the pattern implies the brand’s positioning is anchored to Concentrates leadership where near-term gains are driven by volume momentum rather than price expansion, and diversification remains a secondary lever.
Competitive Landscape
In SK Concentrates for October 2026, Sizzle sits at rank #2, improving 2 positions YoY from #4, while holding flat versus July 2026 at #2; the brand previously peaked at #1 in February 2026, indicating a retreat of 1 position from its peak. By contrast, 7 Acres climbed from #11 to #1 with a 211.0% YoY sales increase, and BoxHot surged from #25 to #4 with 657.9% YoY growth, whereas Herba Farms slipped from #2 to #3 with a -1.9% YoY change; this mix of upward mobility above and below Sizzle implies that maintaining #2 without reclaiming #1 risks entrenchment as competitors with triple-digit growth compress the gap.
Notable Products
Sizzle’s October 2026 lineup is concentrated in concentrates, with Shatter alone at 64.5% of sales and HTE at 19.2%, while the top 10 products account for 84.0% of brand revenue. Lavender Haze Shatter (1g) leads at 20.8% share, so most of its sales ride on a handful of Shatter-led SKUs.
Peer avg: average price of the same product type and package size in the same states that month.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
