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Oct-2025
Sales
Trend
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Overview
Market Insights Snapshot
Dom Jackson's performance across various categories in Ontario and Saskatchewan has shown some intriguing trends. In Ontario, the brand's presence in the Flower category has been notably absent from the top 30 rankings, indicating potential challenges in this competitive segment. However, Dom Jackson has made a steady climb in the Pre-Roll category, moving from the 85th position in September 2025 to 72nd in October 2025, suggesting a positive reception among consumers. The Vapor Pens category also witnessed a significant jump from being unranked to 76th position in October, hinting at growing consumer interest in this product line.
In Saskatchewan, Dom Jackson's performance in Concentrates has been impressive, consistently maintaining a top 10 position and climbing to the 5th spot by October 2025. This highlights the brand's strong foothold and consumer preference in this category. The Pre-Roll segment in Saskatchewan also showed a remarkable improvement, entering the rankings at 61st in September and advancing to 38th in October, which could indicate successful marketing strategies or product innovations. These movements across categories and states suggest that while Dom Jackson faces challenges in certain areas, it is simultaneously capitalizing on opportunities in others, reflecting a dynamic and evolving market strategy.
Competitive Landscape
In the competitive landscape of the Pre-Roll category in Ontario, Dom Jackson has experienced notable fluctuations in its rank and sales over the past few months. While Dom Jackson's rank improved from 85th in September 2025 to 72nd in October 2025, it still faces stiff competition from brands like Caviar Gold, which improved its rank from 79th to 74th in the same period. Similarly, Trippy Sips saw a decline, moving from 66th to 73rd, closely trailing Dom Jackson. Meanwhile, Adults Only experienced a downward trend, dropping from 62nd to 71st, which is just below Dom Jackson's current position. Despite these shifts, Dom Jackson's sales saw a positive trend in October, surpassing its September figures, indicating a potential upward trajectory in market presence. However, it remains crucial for Dom Jackson to strategize effectively to maintain and improve its standing amidst these dynamic market changes.
Notable Products
In October 2025, the top-performing product for Dom Jackson was the Banjo Pre-Roll 3-Pack (1.5g) in the Pre-Roll category, reclaiming its number one spot with sales of 2039 units. The Ghost Banner Pre-Roll 3-Pack (1.5g), also in the Pre-Roll category, moved to the second rank, having been the top product in September 2025. The Gas Mask Pre-Roll 3-Pack (1.5g) maintained its third position from the previous month. A new entry, the Gas Mask Pre-Roll 12-Pack (6g), debuted at the fourth position. Mary-go-round (3.5g) in the Flower category entered the rankings at fifth place, indicating a notable performance for a new product.
```Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
