Data Snapshot: Nov 03, 2026
$100K+

Oct-2026

Sales

Decline

Trend

6-Month

28

Product Count

SKUs

$40.04

Avg Price

-56.4%

YoY Sales Change

-17.3%

YoY Price Change

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Jersey Smooth

Where to Buy

Jersey Smooth is stocked at 35 licensed dispensaries across New Jersey, with the deepest coverage in Camden, Evesham, Atlantic City, Bridgeton, and Buena. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.

https://headsetstorage.blob.core.windows.net/brand-stores/13874.json?v=20261102
Jersey Smooth Sales

Market Insights Snapshot

Jersey Smooth Historical Sales by Category

In October 2026, Jersey Smooth remained overwhelmingly concentrated in Vapor Pens at 99.27% share while Pre-Roll shrank to 0.41% share, indicating a sharper tilt toward a single category as Vapor Pens rose 26.36% month over month but fell 55.98% year over year. The brand’s overall sales were down 56.44% year over year alongside a 17.30% decline in average price, suggesting volume could not offset price compression even as the core Vapor Pens segment posted a month-over-month rebound. With Pre-Roll declining 78.86% month over month and 81.58% year over year, the portfolio’s secondary category is no longer contributing meaningful buffer, implying that October 2026 performance hinged almost entirely on Vapor Pens momentum despite a rank of 24 in Vapor Pens in New Jersey.

The shift toward a 99% Vapor Pens mix, paired with a 26.36% month-over-month lift but a 55.98% year-over-year drop, implies Jersey Smooth is increasingly positioned as a price-sensitive Vapor Pens specialist rather than a multi-category player, with discount-driven demand insufficient to reverse annual declines. The 24th rank in Vapor Pens in New Jersey combined with a 17.30% average price reduction and a 78.86% month-over-month contraction in Pre-Roll suggests a need to either deepen penetration within Vapor Pens tiers or reintroduce a secondary category that can contribute at least 2–3% share during seasonal lulls, implying that current positioning concentrates risk in a single, price-compressed lane.

Oct-2026 Rank
Vapor Pens
#24
Category
Share of Sales
Avg Item Price
YoY %
MoM %
Vapor Pens
99.3%
$40.43
-56.0%
+26.4%
Pre-Roll
0.4%
$11.52
-81.6%
-78.9%
Jersey Smooth

Competitive Landscape

Jersey Smooth sits at rank #24 in NJ Vapor Pens in October 2026, down 11 positions year over year from #13, and just 1 position above its three-month mark at #25. The brand is far from its peak at #8 in January 2026, while competitors moved in divergent directions: Select holds #1 despite a -14.9% year-over-year sales change, and Strike surged to #5 from #22 with a 393.4% year-over-year sales increase. The combination of a modest quarter-over-quarter rank lift and a double-digit year-over-year decline implies Jersey Smooth is stabilizing tactically in the lower tiers while ceding longer-term share to faster-rising rivals.

Jersey Smooth category ranking vs. nearest competitors
Jersey Smooth

Notable Products

Jersey Smooth is concentrated in all-in-one disposables, with Vapor Pens accounting for 99.3% of October 2026 sales and 78.8% coming from disposables alone. Baja Blast Distillate Disposable (2g) leads at 10.8% share, so most of its sales come from a narrow disposable lineup.

Product
Type
Share of Sales
Avg Price
vs. Peer Avg
MoM %
Baja Blast Distillate Disposable (2g)
All-in-one Disposable
10.8%
$54.10
+3.3%
+16.9%
Highbush Blueberry Distillate Disposable (1g)
All-in-one Disposable
9.7%
$41.32
+4.9%
+134.5%
Mangonada Distillate Disposable (2g)
All-in-one Disposable
6.1%
$42.77
-18.3%
+403.2%
Baja Blast Distillate Disposable (1g)
All-in-one Disposable
5.8%
$39.27
-0.3%
-45.4%
Beach Day Lemonade Distillate Disposable (1g)
All-in-one Disposable
5.5%
$37.22
-5.5%
+38.5%
Full Service Gas Distillate Cartridge (1g)
Cartridge
5.3%
$30.81
-11.4%
-15.8%
Mangonada BDT Liquid Diamonds Distillate Disposable (1g)
Cartridge
5.2%
$31.91
-8.2%
+3.7%
Highbush Blueberry Distillate Disposable (2g)
All-in-one Disposable
4.9%
$56.84
+8.5%
+7.4%
HighBush Blueberry Distillate Cartridge (1g)
Cartridge
4.9%
$37.70
+8.4%
+4.6%
Full Service Gas Distillate Disposable (1g)
All-in-one Disposable
4.6%
$45.30
+15.0%
+92.0%

Peer avg: average price of the same product type and package size in the same states that month.

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Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.

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