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Sep-2025
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Overview
Market Insights Snapshot
In Alberta, Smoke Show has shown notable movement within the Concentrates category. From June to September 2025, the brand improved its rank from being outside the top 30 to achieving the 25th position in August, before settling at 28th in September. This upward trend indicates a significant boost in market presence, especially considering the jump in sales from June to August. However, the Vapor Pens category tells a different story, with Smoke Show consistently ranking outside the top 60 during the same period. This persistent low ranking suggests challenges in gaining traction within the Vapor Pens market in Alberta, despite a slight sales increase in September.
Across categories, Smoke Show's performance highlights a mixed landscape. The brand's ability to break into the top 30 in the Concentrates category in Alberta is a positive sign, reflecting effective strategies or product offerings that resonate with consumers. Conversely, the Vapor Pens category remains a tough market for Smoke Show, with rankings never reaching the top 30, pointing to potential areas for improvement or reevaluation. This dual performance underscores the importance of category-specific strategies and the varying competitive dynamics in the cannabis market.
Competitive Landscape
In the Alberta concentrates market, Smoke Show has demonstrated a notable upward trajectory in its rankings, moving from 37th place in both June and July 2025 to 25th in August, before slightly dropping to 28th in September. This improvement in rank is accompanied by a significant increase in sales, particularly from July to August, where sales nearly tripled. This suggests a growing consumer interest and market penetration for Smoke Show. In contrast, Palm Gardens entered the top 40 in August and improved to 25th in September, indicating a competitive pressure on Smoke Show to maintain its upward momentum. Meanwhile, Lamplighter and Phant have shown fluctuations in their rankings, with Lamplighter peaking at 20th in August but dropping to 29th by September, and Phant maintaining a relatively stable position around the mid-20s. These dynamics suggest that while Smoke Show is gaining ground, it faces stiff competition from brands like Palm Gardens, which are also rapidly climbing the ranks.
Notable Products
In September 2025, Smoke Show's top-performing product was Sunny Daze Live Resin Crumble (1g) in the Concentrates category, climbing to the first position with sales of 501 units. Following closely was Cola Live Resin Cartridge (1g) in the Vapor Pens category, which moved up from third to second place with 398 units sold. Lemon OG Diamond Infused Pre-Roll 3-Pack (1.5g) saw a decline, dropping from the top spot in August to third in September. Gelato 41 Live Resin (1g) maintained a steady presence in fourth place across multiple months, indicating consistent performance. Mini Quadz (7g) made a return to the rankings in fifth place, showing a slight increase in sales compared to previous months.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
