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Aug-2025
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Overview
Market Insights Snapshot
Space Ranger's performance in the New Jersey market has shown varied results across different product categories. In the Concentrates category, the brand has experienced a decline in its rankings over the past few months, moving from 20th in May 2025 to 27th by August. This downward trend is echoed in their sales figures, which have decreased steadily from $31,394 in May to $12,308 in August. Such a decline indicates challenges in maintaining their competitive edge within the Concentrates category in New Jersey. However, the brand's ability to remain within the top 30 suggests that while they face competition, they still hold a significant market presence.
In contrast, Space Ranger's performance in the Vapor Pens category in New Jersey highlights a different challenge. The brand was ranked 57th in May and slipped to 67th by August, with a noticeable absence from the top 30 in July. This absence indicates a struggle to capture a substantial share of the market during that month. Despite this, their sales figures in August were relatively stable compared to June, suggesting some level of resilience or potential recovery in the later months. The fluctuating rankings and sales figures in this category might point to external market pressures or internal strategic adjustments that Space Ranger may need to address to improve their standings.
Competitive Landscape
In the competitive landscape of Vapor Pens in New Jersey, Space Ranger has experienced notable fluctuations in its market position from May to August 2025. Initially ranked 57th in May, Space Ranger saw a decline to 64th in June, and was absent from the top 20 in July, before slightly recovering to 67th in August. This volatility suggests challenges in maintaining consistent sales performance, particularly when compared to competitors like New Earth, which maintained a stronger presence, ranking 54th in May and improving to 58th by August. Similarly, Lily Extracts also showed a downward trend but managed to stay within the top 70 throughout the period. The absence of Space Ranger from the rankings in July indicates a potential dip in consumer interest or market penetration, which could be attributed to increased competition or market dynamics. Brands like Full Tilt Labs and On The Rocks also faced challenges, with sporadic appearances in the rankings, highlighting the competitive and fluctuating nature of the Vapor Pens market in New Jersey.
Notable Products
In August 2025, the top-performing product from Space Ranger was the Rocket Pop x Heir Heads Liquid Diamonds & HTE Cartridge (0.5g) in the Vapor Pens category, securing the number 1 rank with sales of 257 units. Following closely, the Tropical Teleport x MAC Liquid Diamonds & Sauce Cartridge (0.5g) also in the Vapor Pens category, rose to the 2nd position, improving from its 4th rank in July. The Meteor Melon x MAC Liquid Diamonds & Sauce Cartridge (0.5g) maintained a steady performance, holding the 3rd rank in both July and August. The Meteor Melon x Blueberry Badder (1g) in Concentrates emerged at the 4th rank for August, marking its first appearance in the top rankings. Lastly, the Starfruit Surge x Strawnana Budder (1g) dropped to the 5th position, down from its 2nd place in July, indicating a significant decline in sales.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
