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Apr-2025
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Overview
Market Insights Snapshot
Space Ranger's performance in the New Jersey market has seen some fluctuations across different product categories. In the Concentrates category, the brand maintained a steady presence within the top 20 for the first two months of 2025, ranking 12th in both January and February. However, by March and April, Space Ranger experienced a decline, dropping to 16th and then 18th place. This downward trend coincided with a significant decrease in sales from January to March, though there was a slight recovery in April. The brand's performance in this category highlights the competitive nature of the New Jersey market and suggests potential challenges in maintaining market share.
In contrast, Space Ranger's Vapor Pens category did not secure a spot in the top 30 rankings throughout the first four months of 2025 in New Jersey. This indicates a challenging landscape for the brand in this specific category, as it struggled to compete with other brands. The sales figures for Vapor Pens also reflect this struggle, showing a consistent decline from January to April. While the Concentrates category shows some resilience, the Vapor Pens category presents an area of concern for Space Ranger, emphasizing the need for strategic adjustments to enhance its competitive positioning in the New Jersey market.
Competitive Landscape
In the competitive landscape of concentrates in New Jersey, Space Ranger has experienced notable fluctuations in its market position from January to April 2025. Initially holding a steady 12th rank in January and February, Space Ranger saw a decline to 16th in March and further to 18th in April. This downward trend in rank correlates with a decrease in sales, which dropped from a high in January to a lower figure by April. In contrast, New Earth showed resilience, improving from 15th to 16th place over the same period, with a consistent increase in sales, suggesting a growing consumer preference. Meanwhile, TerpX and Lily Extracts also experienced rank volatility, with TerpX dropping out of the top 20 in April. Interestingly, Bless Your Cottons emerged in the rankings in April, debuting at 17th, indicating a potential new competitor in the market. These shifts highlight the dynamic nature of the concentrates category in New Jersey and underscore the need for Space Ranger to strategize effectively to regain its competitive edge.
Notable Products
In April 2025, the top-performing product for Space Ranger was Starfruit Surge x Black Cherry Runtz Crumble (1g) in the Concentrates category, which rose to the number one spot with sales of 420.0 units. Meteor Melon x Lemon Cherry Gelato Crumble (1g) maintained its second-place position from March, showcasing consistent performance in the Concentrates category. The Meteor Melon x GSC Liquid Diamonds & Sauce Disposable (0.5g) saw a notable drop in rank, moving from second place in February to third in April within the Vapor Pens category. Meanwhile, the Meteor Melon x MAC Liquid Diamonds & Sauce Cartridge (0.5g) entered the top rankings in April, securing fourth place. Tropical Teleport x GSC Liquid Diamonds & Sauce Disposable (0.5g) rounded out the top five, experiencing a slight decline from its third-place rank in March.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
