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Oct-2026
Sales
Trend
6-Month
Product Count
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Avg Price
YoY Sales Change
YoY Price Change
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In October 2026, Station House concentrated 86.14% of sales in Pre-Roll, with Flower at 13.86%, while overall brand sales grew 48.39% year over year and average price declined 32.88%. Within that mix, Pre-Roll expanded 59.16% YoY and 5.38% MoM, versus Flower up 4.45% YoY and 1.20% MoM, indicating a widening performance gap inside the portfolio. The brand held an average price of $5.47 overall, anchored by a $5.09 Pre-Roll price versus $10.07 in Flower, and the concentration aligns with a Pre-Roll rank of 15 in British Columbia. The pattern implies Station House is leaning into lower-priced Pre-Roll velocity to drive share and rank stability, while Flower remains a smaller, slower-growth adjunct.
The faster Pre-Roll trajectory (+59.16% YoY and +5.38% MoM) versus Flower (+4.45% YoY and +1.20% MoM) alongside a 32.88% YoY average price drop suggests a deliberate price-to-volume trade that concentrates demand in the highest-velocity format. With 86.14% mix in Pre-Roll and a category rank position of 15 in British Columbia, the brand is positioned as a scale Pre-Roll operator rather than a balanced multi-category player. This implies future gains are more sensitive to Pre-Roll price and pack architecture than to Flower assortment, and that maintaining MoM momentum above 5% in Pre-Roll while keeping Flower contribution near 14% is the linchpin for defending mid-teen category rank.
Competitive Landscape
Station House sits at rank #34 in ON Pre-Roll for October 2026, down 5 places year over year from #29 and 4 places lower than July 2026’s #30, despite having previously peaked at #20 in December 2024. Competitive momentum has tilted toward climbers: Thumbs Up Brand advanced from #10 to #3 alongside a 102.35% YoY sales increase, while Spinach moved from #17 to #4 with 152.37% YoY growth; even at the top, Back Forty / Back 40 Cannabis edged from #2 to #1 as General Admission slid from #1 to #2 with a -28.31% YoY change. With Station House drifting from #30 to #34 over three months while rivals post triple‑digit gains and rank ascents, the trajectory implies share is being ceded to faster-moving value and flavor-led offerings, and without a counter-move the brand is more likely to hover in the #30s than retake its December 2024 peak.
Notable Products
Station House leans on a concentrated lineup in October 2026, with the top 10 items generating 72.0% of sales and Blue Dream Pre-Roll (0.5g) alone at 18.9%. New launches contribute only 5.8%, so most of its sales come from established pre-rolls.
Peer avg: average price of the same product type and package size in the same states that month.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
