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Apr-2025
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Overview
Market Insights Snapshot
Station House has shown varied performance across different categories and provinces. In Alberta, the brand has maintained a stable presence in the Pre-Roll category, consistently ranking within the top 20 from January to April 2025, despite a slight dip in February. This consistency indicates a strong foothold in the Alberta market. However, in British Columbia, Station House's Flower category has seen a decline, slipping out of the top 30 by March and April. This drop could suggest increased competition or shifting consumer preferences in the Flower category within the province.
In British Columbia, Station House's performance in the Pre-Roll category is quite robust, holding strong within the top 10 rankings throughout the first four months of 2025. This suggests a strong brand presence and consumer loyalty in this segment. Meanwhile, in Ontario, the brand's Flower category has not broken into the top 30, indicating potential challenges in penetrating this market. In contrast, their Pre-Roll category in Ontario remains relatively steady, hovering around the 20th position, demonstrating a consistent yet modest market presence. These trends highlight the brand's varying degrees of success across different regions and product categories.
Competitive Landscape
In the competitive landscape of pre-roll cannabis products in British Columbia, Station House has experienced some fluctuations in its market position from January to April 2025. Initially ranked 5th in January, Station House saw a slight decline, moving to 6th in February and March, and further to 7th by April. This shift in rank suggests a competitive pressure from brands like Shred, which maintained a strong presence, consistently ranking 4th until a slight dip to 5th in April. Meanwhile, 1964 Supply Co showed a notable upward trend, climbing from 10th place to 6th by April, potentially impacting Station House's position. Despite these changes, Station House's sales remained relatively stable, indicating a loyal customer base, but the brand may need to strategize to regain its earlier rank amidst the rising competition.
Notable Products
In April 2025, the top-performing product for Station House was Blue Dream Pre-Roll (0.5g) in the Pre-Roll category, maintaining its first-place rank with impressive sales of 67,819 units. Northern Lights Pre-Roll (0.5g) secured the second position, consistent with its previous rankings, albeit with a slight decrease in sales from March. OG Kush Pre-Roll (0.5g) remained steady in third place, while Pink Kush Pre-Roll (0.5g) improved its position from fifth in March to fourth in April. Ghost Train Haze Pre-Roll (0.5g) experienced a minor drop in rank from fourth to fifth, reflecting a slight decline in sales performance compared to the previous month.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
