Apr-2025
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Overview
Market Insights Snapshot
Redemption has shown varied performance across different states and product categories in the first quarter of 2025. In Illinois, the brand's presence in the Flower category has been somewhat stable, maintaining a position just outside the top 50, with a notable improvement in sales from March to April. Meanwhile, in Maryland, Redemption has experienced a more significant upward trajectory in the Flower category, consistently climbing the ranks from 44th in January to 33rd by April, with sales nearly doubling over the period. This suggests a strengthening foothold in Maryland's competitive market.
In Michigan, Redemption has demonstrated strong performance in the Flower category, moving from 16th place in January to an impressive 5th place by April, indicating robust growth and consumer preference. However, the brand's performance in other categories such as Concentrates and Vapor Pens has been less consistent. In Concentrates, Redemption fluctuated between 19th and 24th place, while in Vapor Pens, it remained outside the top 30 for most of the period, indicating potential areas for strategic improvement. The Pre-Roll category, however, showed a steady climb from 27th to 21st place, reflecting a positive trend in consumer interest.
Competitive Landscape
In the competitive landscape of the Michigan flower category, Redemption has shown a remarkable upward trajectory in recent months, climbing from a rank of 16 in January 2025 to a commendable 5 by April 2025. This ascent is indicative of a strong market presence and growing consumer preference. In comparison, Ozone has also improved its position but at a slower pace, moving from 15 to 7 over the same period. Meanwhile, Society C maintains a dominant position, consistently ranking in the top three, though Redemption's growth suggests a narrowing gap. Play Cannabis has remained stable, holding the 4th position in March and April, while Pure Options experienced fluctuations, ultimately improving to 6th place in April. Redemption's consistent sales growth and improved ranking highlight its increasing competitiveness and potential to challenge the market leaders in the Michigan flower sector.
Notable Products
In April 2025, Sweet N' Gassy (3.5g) emerged as the top-performing product for Redemption, climbing from the third position in March to first, with notable sales of 18,950 units. Mafia Funeral (3.5g) followed closely in second place, maintaining its position from January, with a significant increase in sales compared to previous months. Stanky Leg (3.5g) moved up to the third position from fifth in March, showing a positive trend in sales. Lemon Cherry Diesel (3.5g) held steady at fourth place, having previously been the top product in February. Candy Mob (3.5g) saw a decline, dropping to fifth place in April from its consistent top-three rankings in the previous months.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.