May-2026
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Market Insights Snapshot
Sticky Greens derived 79.65% share from Vapor Pens in May 2026, with that category down 15.17% year over year and 1.88% month over month, while Pre-Roll held 19.46% share with 35.19% year-over-year growth but an 8.33% month-over-month decline. Concentrates contributed 0.90% share with a 62.17% year-over-year drop but a 16.42% month-over-month uptick, and the brand’s average price rose 2.54% year over year to $35.12. In Alberta Vapor Pens, Sticky Greens sat at rank 5, indicating a top-tier presence despite brand-level sales down 9.63% year over year; the mix suggests category dependence where Pre-Roll growth is not yet offsetting Vapor Pen contraction.
The widening gap between a shrinking Vapor Pen base (-15.17% YoY) and a growing but smaller Pre-Roll unit (share at 19.46% with +35.19% YoY) implies Sticky Greens is over-indexed in a weakening anchor and underweight in the expanding secondary, which may cap share gains even with rank 5 in Alberta Vapor Pens. The month-over-month pattern—Vapor Pens at -1.88% and Pre-Roll at -8.33% while Concentrates rose 16.42% from a 0.90% base—signals near-term volatility where price mix (+2.54% YoY average price) risks compounding unit softness; the positioning takeaway is to defend Vapor Pen rank while reallocating toward Pre-Roll to rebalance exposure and stabilize brand-level declines.
Competitive Landscape
Sticky Greens is currently ranked #5 in AB Vapor Pens, up 1 position from #6 year over year, and this ties its peak at #5 in May 2026 while improving from #6 in February 2026; meanwhile, Spinach held #1 with a 31.1% year-over-year sales increase and BoxHot slipped from #2 to #3 alongside a 3.2% sales decline. In parallel, Back Forty / Back 40 Cannabis climbed from #3 to #2 with an 18.1% year-over-year lift, while General Admission stayed at #4 amid a 24.0% drop, positioning Sticky Greens as the brand nudging into the top tier but needing share capture from #4 and #3 to convert a modest rank gain into durable top-3 presence.

Notable Products
Fruitsplosion Kief Coated Liquid Diamonds Infused Pre-Roll 5-Pack (2.5g) posted the largest movement in May 2026 with a +54.9% month-over-month gain, rising into rank 6 while Five of Diamonds Kief Coated Liquid Diamond Infused Pre-Roll 5-Pack (2.5g) fell -16.7% at rank 5, implying a substitution toward one infused pre-roll format over another. At the top, Blue Shark Liquid Diamond Cartridge (1g) retained rank 1 despite a -6.0% decline, while Red Razzleberry Liquid Diamond Cartridge (1g) held rank 2 with a -1.4% dip, signaling that the flagship vape tier is stable even as mid-tier variants like Carnival Clouds Liquid Diamond Cartridge (1g) slid -23.1% to rank 8. With 8 of the top 10 SKUs in Vapor Pens, the category still concentrates the portfolio, but the contrasting +54.9% surge in infused pre-rolls against multiple vape pullbacks of -6.0% to -23.1% points to growing traction for value-dense, novelty pre-rolls within the mix.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.







