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Sep-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Where to Buy
Strike is stocked at 74 licensed dispensaries across New Jersey, with the deepest coverage in Atlantic City, Camden, Highland Park, Jersey City, and Lakehurst. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.
Market Insights Snapshot
Strike concentrated 96.18% of September 2026 sales in Vapor Pens while holding rank 6 in Vapor Pens in New Jersey, and lifted total brand sales year over year by 1,061.27% alongside a 1.56% month-over-month uptick in Vapor Pens. The brand simultaneously cut average price by 29.56% YoY to $31.53 even as Concentrates slipped 7.08% MoM to a 3.59% share and Flower expanded 168.27% MoM but remained just 0.23% share; the pattern implies Strike is using price to scale Vapor Pens while keeping adjacent categories as small, tactical bets.
With 96.18% mix in Vapor Pens against a modest 1.56% MoM gain and a steep 1,016.95% YoY surge in that category, Strike’s positioning centers on dominating a single format rather than balancing across categories, which concentrates risk and brand equity in one lane. The 29.56% YoY price reduction alongside a 3.59% Concentrates share and a micro-scale 0.23% Flower share signals a value-forward Vapor Pens stance designed to protect rank 6 in New Jersey, implying future volume depends more on sustaining price-accessible pen offerings than on diversification.
Competitive Landscape
Strike sits at rank #6 in New Jersey Vapor Pens for September 2026 after a YoY climb of 34 positions from #40, and it improved 8 spots versus June 2026 when it was #14; this is also a peak rank at #6 in September 2026, signaling accelerated momentum within the last quarter. In contrast, Fernway advanced from #2 to #1 while growing sales year over year by 19.2%, whereas Select slipped from #1 to #2 with a 24.0% YoY sales decline, and RYTHM held #5 despite a 9.2% YoY contraction, indicating Strike’s ascent is occurring as some incumbents lose share. The pattern implies Strike’s rapid rank gains are driven more by relative outperformance amid competitor softening than by category-wide expansion, positioning the brand to challenge the #5 spot next if current trajectory persists.
Notable Products
Grand Daddy Purp Distillate Cartridge (1g) posted the largest movement in September 2026 with a +94.9% month-over-month surge that lifted it to rank 2, while NYC Diesel Distillate Cartridge (1g) fell -30.8% and slipped to rank 6, marking the steepest decline. Cotton Candy Clouds Distillate Cartridge (1g) held rank 1 with a +16.5% gain, and Grand Daddy Purp Distillate Disposable (1g) added +31.5% while sitting outside the top five by rank 6, indicating traction across formats. With eight of the top ten SKUs in Vapor Pens cartridges and the remainder in disposables, the mix points to cartridges anchoring share while selective disposables provide upside, implying Strike is concentrating portfolio energy on cartridge-led velocity with targeted disposable boosts.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
