Data Snapshot: Sep 06, 2026
$50K+

Aug-2026

Sales

Decline

Trend

6-Month

30

Product Count

SKUs

$44.64

Avg Price

-12.7%

YoY Sales Change

-5.4%

YoY Price Change

SUN

Where to Buy

SUN is stocked at 26 licensed dispensaries across New Jersey, with the deepest coverage in Newark, Woodbury, Atlantic City, Bordentown, and Clementon. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.

https://headsetstorage.blob.core.windows.net/brand-stores/13882.json?v=20260905
SUN Sales

Market Insights Snapshot

SUN Historical Sales by Category

In August 2026, SUN’s mix concentrated in Vapor Pens at 62.75% share with a 17.51% month-over-month lift but a 19.04% year-over-year drop, while Concentrates held 35.84% share with a 4.50% MoM increase and a 3.25% YoY decline; Edible remained a minor 1.42% share despite a 27.52% MoM rise and no YoY baseline. The brand’s overall average price decreased 5.43% YoY to $44.64, contrasting with Vapor Pens’ higher category price at $46.96 and Concentrates at $43.35, and SUN sat at rank 63 in Vapor Pens in New Jersey. The pattern implies SUN is leaning into short-term volume recovery via Vapor Pens and Concentrates MoM gains while carrying a YoY drag from its heaviest-weight category, suggesting mix-led volatility where recovery depends on stabilizing Vapor Pens’ annual trajectory.

With Vapor Pens still the anchor at 62.75% and rank 63 in New Jersey, the 17.51% MoM rebound alongside a 19.04% YoY contraction points to tactical momentum over structural strength, while Concentrates’ 4.50% MoM lift against a milder 3.25% YoY decline offers a comparatively steadier base. The 5.43% YoY average price decrease, alongside a premium Vapor Pens price versus the brand average, indicates price rationalization likely aimed at sustaining MoM gains without fully offsetting YoY softness. The implication is a positioning pivot toward defending share in Vapor Pens through near-term pricing and activation while using Concentrates as a ballast for consistency, with limited diversification from Edible at 1.42% share keeping SUN exposed to Vapor Pens’ rank and YoY headwinds.

Aug-2026 Rank
Concentrates
Vapor Pens
29
63
Category
Share of Sales
Avg Item Price
YoY %
MoM %
Vapor Pens
62.7%
$46.96
-19.0%
+17.5%
Concentrates
35.8%
$43.35
-3.2%
+4.5%
Edible
1.4%
$18.39
+27.5%
SUN

Competitive Landscape

In New Jersey Vapor Pens, SUN ranks #63 in August 2026, down 13 positions from #50 year over year, and 9 positions below its May 2026 mark of #54, despite a historical peak of #33 in December 2024; meanwhile, Select held #1 with a -21.2% year-over-year sales change and RYTHM advanced from #7 to #5 alongside a 14.0% year-over-year sales increase, indicating SUN’s relative decline is driven less by top-tier contraction and more by mid-tier upward mobility that is compressing ranks below the top 10—implying SUN’s trajectory points toward further share erosion unless its rank slide from #54 to #63 since May 2026 is reversed.

SUN market ranking for NJ Vapor Pens

SUN

Notable Products

Eclipse X Bass River Buds Cured Resin Badder (1g) delivered the standout move in August 2026 with +138.2% MoM to rank 2, while Pink Kush Live Resin Cartridge (1g) fell -55.4% MoM to rank 8. MAC Live Resin Badder (1g) also surged +92.8% MoM at rank 3, whereas Mango Diesel Live Resin Sauce (1g) declined -19.3% MoM at rank 5. Four of the top ten are Concentrates, and Vapor Pens occupy five top-10 slots with mixed momentum, implying SUN is tilting assortment energy toward high-velocity Concentrates while trimming underperforming pens.

Product
Category
Apr-2026
May-2026
Jun-2026
Jul-2026
Aug-2026
MoM %
Humboldt OG Live Resin Cartridge (1g)
Vapor Pens
1
2
5
6
1
+15.5%
Eclipse X Bass River Buds Cured Resin Badder (1g)
Concentrates
>10
10
2
10
2
+138.2%
MAC Live Resin Badder (1g)
Concentrates
>10
>10
>10
8
3
+92.8%
Cherry Limonata Cured Resin Cartridge (1g)
Vapor Pens
>10
>10
3
3
4
+0.5%
Mango Diesel Live Resin Sauce (1g)
Concentrates
>10
>10
>10
1
5
-19.3%
Soap Cured Resin Sauce Disposable (1.5g)
Vapor Pens
>10
>10
>10
>10
6
Do-Si-Dos Live Resin Cartridge (1g)
Vapor Pens
2
5
>10
5
7
-29.7%
Pink Kush Live Resin Cartridge (1g)
Vapor Pens
4
4
7
2
8
-55.4%
Watermelon Mint Cured Resin Cartridge (1g)
Vapor Pens
>10
>10
>10
>10
9
Dream Queen Live Resin Badder (1g)
Concentrates
>10
>10
9
7
10
-22.7%
View product & sales data

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Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.

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