.svg){kind=small}
Sep-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Market Insights Snapshot
Tenzo concentrated 80.10% of September 2026 sales in Flower with 19.90% in Pre-Roll, while Flower grew 23.11% year over year and 7.62% month over month versus Pre-Roll’s 48.80% year-over-year and 15.03% month-over-month gains. Average price fell 14.47% year over year to $32.58, alongside a 26.60% brand sales lift year over year and a 294.37% increase over 24 months, indicating volume expansion despite lower unit pricing. With Flower ranked 12th in Ontario and holding the majority mix, the pattern implies Tenzo is leaning on scale in its core while letting faster-growing Pre-Rolls provide incremental reach without displacing the flagship line.
The mix shift, where a 15.03% month-over-month Pre-Roll surge outpaced Flower’s 7.62% and a 48.80% year-over-year Pre-Roll rise exceeded Flower’s 23.11%, suggests Tenzo is migrating trial and basket-building toward lower-priced entry points. Given the 80.10% Flower share against a 19.90% Pre-Roll base and a 12th-place Flower rank in Ontario, the trajectory points to a positioning that protects Flower leadership while using Pre-Roll momentum to stabilize price elasticity from the 14.47% average price decline; the implication is portfolio breadth is cushioning margin pressure and supporting sustained volume-led growth.
Competitive Landscape
Tenzo sits at rank #12 in Ontario Flower for September 2026, improving 9 spots year over year from #21 while holding flat versus June 2026 at #12; against this backdrop, Spinach moved up from #3 to #1 with approximately 15.7% year-over-year sales growth and FIGR climbed from #14 to #5 on roughly 51.7% growth, whereas Back Forty / Back 40 Cannabis slid from #1 to #3 amid a 7.4% decline; Tenzo’s peak position of #10 in February 2026 versus its current #12, combined with competitors’ upward shifts, implies the brand has regained standing but needs further share capture to convert stabilization into sustained upward mobility.
Notable Products
Midnight Maraschino Infused Pre-Roll (1g) posted the standout move in September 2026 with a 113.8% month-over-month surge to rank 1, while Fun Trip Milled (7g) slid 16.2% to rank 4. Pink Passionfruit & Peach Infused Pre-Roll (0.5g) dipped 4.6% at rank 2 as Big Smallz (14g) grew 11.0% at rank 3. With four of the top ten coming from Pre-Roll, the mix tilts toward infused revenue acceleration at the top while mid-pack Flower volatility suggests a shift in shopper trade-up behavior toward potency-led formats.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
