The Blues Brothers

Data Snapshot: Apr 04, 2024
The Blues Brothers Cannabis Brand Logo
$50K+

Mar-2024

Sales

Growth

Trend

6-Month

16

Product Count

SKUs

The Blues Brothers

Overview

Markets

The Blues Brothers Locations

Product Trends

The Blues Brothers Categories

The Blues Brothers Sales

Market Insights Snapshot

The Blues Brothers Historical Sales by Category

In the evolving landscape of the cannabis market, The Blues Brothers brand has shown varied performance across different states and categories. In Illinois, the brand's presence in the Pre-Roll category has seen a decline, moving from rank 58 in December 2023 to rank 67 in January 2024, and subsequently not ranking in the top 30 for the following months. This drop signifies a notable decrease in the brand's market share within the Illinois Pre-Roll category, potentially indicating challenges in maintaining consumer interest or distribution issues. However, the slight increase in sales from December 2023 to January 2024 suggests that there might still be a loyal customer base, albeit small.

Conversely, in Massachusetts, The Blues Brothers brand has demonstrated significant upward momentum within the Concentrates category. Starting at rank 28 in December 2023, the brand improved its standing to rank 18 by March 2024. This positive trend is further underscored by a substantial increase in sales, peaking at 55,245 in March 2024. Such growth not only highlights the brand's growing popularity in Massachusetts's Concentrates market but also suggests effective marketing strategies and consumer acceptance. The consistent upward movement in both rankings and sales figures points towards a strengthening position for The Blues Brothers in a competitive category, marking it as a brand to watch in the Massachusetts cannabis market.

Mar-2024 Rank
Pre-Roll
Concentrates
18
The Blues Brothers

Competitive Landscape

In the competitive landscape of the concentrates category in Massachusetts, The Blues Brothers has shown a notable upward trajectory in rank from December 2023 to March 2024, moving from not being in the top 20 to securing the 18th position by March 2024. This improvement in rank is mirrored by a significant increase in sales, suggesting a growing market presence. Competitors such as Avexia, maintaining a steady rank around the 20th position, and The Heirloom Collective, which slightly declined to the 19th position by March, indicate a fiercely competitive environment. Notably, &Shine made a remarkable leap to the 17th position by March, surpassing The Blues Brothers slightly in rank but with a higher sales figure, highlighting the dynamic shifts within the market. Dab Fx, despite fluctuations, emerged as a strong competitor, securing the 16th position by March with the highest sales among the mentioned brands. These movements underscore the volatile nature of the concentrates market in Massachusetts, with The Blues Brothers making significant strides but facing stiff competition from both established and emerging brands.

The Blues Brothers market ranking for MA Concentrates

The Blues Brothers

Notable Products

In March 2024, The Blues Brothers saw Lucky Charms Brick Hash (1g) leading their sales in the Concentrates category with a significant jump to the top rank, selling 232 units. Following closely, Blueberry Muffin Brick Hash (1g) secured the second position, showing a slight decline in rank from the previous month, yet maintaining strong sales. Eternal Sunshine Brick Hash (1g), once the top-selling product, moved down to the third rank, indicating a shift in consumer preference within the brand's offerings. The newcomer, GMO x Rootbeer Brick Hash (1g), made an impressive entry directly into the fourth rank, showcasing potential for future growth. Lastly, Soul Mate Brick Hash (1g)'s ranking improved to fifth, despite a previous drop, rounding off the top five products for the brand in a highly competitive category.

Product Rank
Category
Dec-2023
Jan-2024
Feb-2024
Mar-2024
Lucky Charms Brick Hash (1g)
Concentrates
3
5
3
1
Blueberry Muffin Brick Hash (1g)
Concentrates
4
3
1
2
Eternal Sunshine Brick Hash (1g)
Concentrates
1
1
2
3
GMO x Rootbeer Brick Hash (1g)
Concentrates
>5
>5
>5
4
Soul Mate Brick Hash (1g)
Concentrates
>5
2
4
5
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