Aug-2025
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Overview
Market Insights Snapshot
In Washington, Torus has shown varied performance across different product categories. In the Concentrates category, Torus experienced a decline in its ranking from 69th in July to 86th in August 2025, despite a peak in sales during July. This movement suggests a competitive market where Torus struggled to maintain its position. Conversely, in the Flower category, Torus maintained a relatively stable presence, fluctuating slightly between 13th and 18th place from May to August 2025. This consistency indicates a strong foothold in the Flower market, an area where Torus seems to be performing well compared to its competitors.
For the Pre-Roll category in Washington, Torus has demonstrated moderate stability, with rankings hovering around the 18th to 22nd positions from May to August 2025. This stability in ranking, alongside a steady sales trajectory, suggests that Torus has managed to carve out a niche in the Pre-Roll segment. However, the lack of top 30 rankings in other states or provinces could indicate missed opportunities or challenges in expanding their market presence beyond Washington. This could be an area for strategic focus if Torus aims to grow its brand recognition and sales footprint in new regions.
Competitive Landscape
In the competitive landscape of the Flower category in Washington, Torus has experienced notable fluctuations in rank and sales over the past few months. Starting from May 2025, Torus held the 14th position, slightly ahead of Royal Tree Gardens at 15th. However, by July 2025, Torus dropped to 18th, indicating a decline in its market standing, while Mt Baker Homegrown showed a positive trajectory, climbing from 28th in May to 18th in August. Despite this dip, Torus managed to recover slightly by August, ranking 16th, just behind Passion Flower Cannabis at 15th, which also showed a strong upward trend. Meanwhile, Legendary Laboratories, Llc maintained a relatively stable position, hovering around the 17th to 19th ranks. These dynamics suggest that while Torus faces stiff competition, especially from brands like Passion Flower Cannabis and Mt Baker Homegrown, there is potential for recovery and growth if strategic adjustments are made.
Notable Products
In August 2025, Torus's top-performing product was the Mint Milkshake Pre-Roll 2-Pack (1g) in the Pre-Roll category, securing the number one rank with sales reaching 2081 units. The Mint Milkshake (3.5g) in the Flower category followed closely, climbing from third place in July to second in August. Notably, the Watermelon Martini Pre-Roll 2-Pack (1g) made its debut in the rankings at third place. Gas Face Pre-Roll 2-Pack (1g) and Do-Si-G (3.5g) took the fourth and fifth spots, respectively, in their first month of being ranked. Overall, the Mint Milkshake Pre-Roll demonstrated a significant jump from its previous second place in May, showcasing its growing popularity among consumers.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.