May-2026
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Market Insights Snapshot
Trip Cannabis Co. concentrated its mix in Flower at 67.51% share while holding a rank of 47 in Arizona Flower, even as Flower declined both year over year by 8.51% and month over month by 28.85%. In contrast, Concentrates expanded to 21.89% share with 775.69% YoY growth and a 7.12% MoM increase, while Vapor Pens at 10.60% share slipped 4.59% YoY and 17.21% MoM; paired with an average price drop of 11.05% YoY to $32.15, the mix shift indicates volume is being supported away from premium Flower and toward lower-priced extracts. The pattern implies the brand is trading mix toward Concentrates to offset Flower contraction, but the current rank of 47 in Flower and simultaneous MoM pullback suggest near-term retail momentum hinges on sustaining Concentrates growth while stabilizing Flower volatility.
The surge in Concentrates alongside a 28.85% MoM retrenchment in Flower and a 17.21% MoM decline in Vapor Pens signals that Trip Cannabis Co. won share by leaning into an elastic price point (Concentrates avg price $19.08) while Flower’s higher average price of $43.96 limited unit velocity; with overall brand sales up 14.42% YoY, the contribution likely came disproportionately from Concentrates’ 775.69% YoY growth rather than core Flower. Given the 47 rank in Arizona Flower and May 2026 mix at 32.49% non-Flower, the implication is a positioning pivot: defend core Flower presence while codifying Concentrates as a traffic and basket-size driver, using price architecture to buffer volatility and prevent further share erosion in Vapor Pens.
Competitive Landscape
Trip Cannabis Co. sits at rank #47 in AZ Flower in May 2026, down 6 positions from #41 year over year and 5 spots below its March 2026 peak at #38, while also slipping 5 ranks from #42 in February 2026 to #47 in May 2026; against this, category leaders show diverging momentum, with JustFLOWR (MA) holding #1 despite a -37.4% YoY sales change and Just Flower / Just Vape accelerating from #51 to #4 alongside a 2,749.9% YoY sales increase, indicating that Trip Cannabis Co.’s downward rank drift amid both contracting and surging peers points to share pressure concentrated in faster-moving value and crossover entrants rather than across-the-board market softness.

Notable Products
TK Latte (14g) led May 2026 with a 71.8% month-over-month jump to $48,191 and captured rank 1, while Sweet Kush Crumble (1g) fell 31.3% and sat at rank 9; with four Flower SKUs in the top 10 and three Concentrates entries, the assortment skews toward large-format Flower with targeted hash support. Mint Chip Diamonds Disposable (2g) held rank 2 on a modest 4.2% MoM gain, whereas Mendo Breath (14g) slipped 1.6% at rank 3, indicating that momentum is concentrated in a single flagship rather than evenly across the Flower set. The mix implies Trip Cannabis Co. is consolidating around value-driven 14g Flower as the primary traffic engine, using a narrow Vapor Pens and Concentrates presence to add basket diversity without diluting focus.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.







