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Aug-2024
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Overview
Market Insights Snapshot
Vada's performance in the Pre-Roll category across different states has shown some notable fluctuations. In Nevada, the brand's ranking has seen significant ups and downs over the past few months. For instance, Vada was ranked 57th in May 2024, climbed to 42nd in June, but then dropped out of the top 50 in July and August, ranking 59th and 62nd respectively. This volatility suggests that while Vada had a momentary surge in popularity, sustaining that momentum has been challenging. Their sales figures also reflect this inconsistency, with a peak in June followed by a substantial decline in the subsequent months.
It's important to note that Vada did not make it into the top 30 brands in any other state or category during this period, which could be indicative of regional preferences or competitive pressures. The brand's performance in Nevada, despite its fluctuations, provides a glimpse into its potential and the hurdles it faces in maintaining a stable market position. This analysis serves as a useful benchmark for understanding Vada's market dynamics and can guide further strategic decisions to enhance their ranking and sales performance across different states and categories.
Competitive Landscape
In the competitive landscape of the Nevada pre-roll market, Vada has experienced notable fluctuations in rank and sales over the past few months. While Vada's rank improved from 57th in May 2024 to 42nd in June 2024, it subsequently dropped to 59th in July and 62nd in August. This volatility contrasts with the more stable performance of competitors like Kushberry Farms, which maintained a top 50 position throughout the same period, peaking at 34th in June. Similarly, Remedy showed a downward trend but remained within the top 70, while Dadirri had a more erratic presence, missing the top 20 in June but rebounding in subsequent months. These dynamics suggest that while Vada has the potential to climb the ranks, it faces stiff competition and must address the factors contributing to its inconsistent performance to secure a more stable market position.
Notable Products
In August 2024, the top-performing product for Vada was Cherry Pie Infused Pre-Roll (1g) in the Pre-Roll category, which climbed to the number one position with a notable sales figure of $475. The CBD/THC 1:1 RSO Syringe (1g) in the Concentrates category maintained its second position from July 2024. OG Runtz Pre-Roll (1g) improved its ranking from fifth in July to third in August. Sativa RSO Syringe (1g) debuted in the rankings at fourth place, while Indica RSO Applicator (1g) entered the list at fifth place. These shifts highlight a strong performance in the Pre-Roll and Concentrates categories for Vada in August 2024.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
