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Jun-2024
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Overview
Market Insights Snapshot
Vada has shown a notable performance in the Nevada market across different categories. In the Concentrates category, Vada made its way into the top 30 brands in June 2024, securing the 30th spot. This entry into the rankings indicates a positive movement, suggesting that the brand is gaining traction in a highly competitive market segment. However, it is important to note that Vada did not rank in the top 30 for the preceding months of March, April, and May 2024, which highlights the fluctuating nature of their performance in this category. This late entry into the rankings could be seen as a positive development, showing potential for future growth.
In the Pre-Roll category, Vada's performance has been relatively stable but not within the top 30 brands for the months of March and April 2024. They ranked 58th in both April and May 2024, and slightly improved to 53rd in June 2024. This consistent presence, albeit outside the top 30, indicates a steady demand for Vada's Pre-Roll products in Nevada. The incremental improvement in ranking from May to June suggests a positive trend, though there is still significant room for growth to break into the top tier of brands. This steady climb could hint at strategic adjustments or increasing brand recognition in the market.
Competitive Landscape
In the competitive landscape of the Nevada Pre-Roll category, Vada has experienced notable fluctuations in its ranking and sales performance over recent months. In March 2024, Vada did not rank within the top 20 brands, indicating a challenging market entry. However, by April 2024, Vada secured the 58th position and maintained this rank through May 2024, before slightly improving to the 53rd position in June 2024. This gradual improvement suggests a positive trend in brand recognition and market penetration. In comparison, brands like INDO and TRYKE have shown more dynamic rank changes, with INDO fluctuating between the 44th and 64th positions and TRYKE experiencing a drop from 34th to 57th before recovering to 49th. Meanwhile, Remedy and Superior (NV) have also seen varied rankings, with Remedy peaking at 40th and Superior (NV) at 36th. These competitors' higher rankings and sales volumes highlight the competitive pressure Vada faces, but Vada's consistent improvement indicates potential for further growth in the Nevada Pre-Roll market.
Notable Products
For Jun-2024, Vada's top-performing product is Mac Infused Pre-Roll (1g) in the Pre-Roll category, maintaining its top rank from the previous month with sales of 486 units. OG Kush Infused Pre-Roll (1g) also held steady in the second position within the Pre-Roll category, despite a slight dip in sales. Sativa THC RSO (1g) from the Concentrates category climbed back up to the second rank, showing consistent performance with 207 units sold. Indica RSO Oil Syringe (1g) remained in the third position in the Concentrates category, though its sales slightly decreased. Larry Lovestein Infused Pre-Roll (1g) entered the rankings at fourth place in the Pre-Roll category, indicating a strong debut.
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