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Jul-2025
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Overview
Market Insights Snapshot
Kynd Cannabis Company has shown varied performance across different states and product categories. In Massachusetts, Kynd's Flower category has maintained a strong presence, consistently ranking 5th from May to July 2025, indicating a stable market position. The Edible category has seen a slight improvement, moving from 30th in April to 28th by June and July, suggesting a gradual increase in market acceptance. However, the Pre-Roll category has experienced fluctuations, with rankings improving from 26th in April to 16th in June, before slightly dropping to 18th in July. This indicates a competitive market landscape in Massachusetts, where Kynd is making incremental gains in some categories while facing challenges in others.
In New Jersey, Kynd Cannabis Company's performance is mixed. The Flower category has shown a positive trajectory, climbing from 37th in April to 29th by July, reflecting growing consumer interest. In contrast, the Edible category has seen a decline, dropping from 23rd in April to 27th in July, which could point to increased competition or shifting consumer preferences. Notably, the Pre-Roll category only appeared in the rankings in June, debuting at 25th, but then fell out of the top 30 by July. This suggests that while there may be potential for growth, Kynd faces significant challenges in maintaining a strong foothold in New Jersey's Pre-Roll market. In Nevada, Kynd's Flower category was not ranked in July, highlighting a potential decline or increased competition in the market.
Competitive Landscape
In the competitive landscape of the Flower category in Massachusetts, Kynd Cannabis Company has demonstrated a consistent upward trajectory in its market position, maintaining a steady rank of 5th from May to July 2025 after climbing from 6th in April. This stability in rank is noteworthy, especially in contrast to Ozone, which experienced a decline from 5th to 7th place over the same period. Meanwhile, Find. showed a remarkable improvement, jumping from 12th in May to 6th in July. Despite these shifts, Kynd Cannabis Company has managed to sustain its rank, indicating a robust market presence. However, it still trails behind Perpetual Harvest and Farmer's Cut, which consistently held higher ranks. The sales trajectory for Kynd Cannabis Company also reflects a positive trend, with a peak in June before a slight dip in July, suggesting a strong consumer base but also highlighting the need for strategic initiatives to maintain and enhance its competitive edge in a dynamic market.
Notable Products
In July 2025, Kynd Cannabis Company's top-performing product was N.Y. Sour Diesel (3.5g) in the Flower category, maintaining its first-place rank consistently from April through July, with sales of 9,793 units. British Bakeoff (3.5g) also showed strong performance, holding the second rank for July, a position it has retained since May. Fried Ice Cream (3.5g) re-entered the rankings in July at third place, indicating a renewed interest. N.Y. Sour Diesel Pre-Roll (1g) dropped to fourth place after reaching second in June, suggesting a decline in demand. Lollipopz (3.5g) made its debut in July, securing the fifth spot, marking its entry into the competitive landscape.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
