Aug-2025
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Overview
Market Insights Snapshot
Kynd Cannabis Company has shown varied performance across different categories and states, reflecting a dynamic approach to the cannabis market. In Massachusetts, the company has consistently maintained a strong presence in the Flower category, holding steady at the 5th rank from May through August 2025. This stability in Massachusetts contrasts with their performance in the Pre-Roll category, where they experienced a decline from 16th to 21st place over the same period, indicating potential challenges or increased competition in this category. Meanwhile, their Edible products have shown promising growth, moving from 31st to 23rd place, suggesting an increasing acceptance and demand for their edible offerings in the state.
In New Jersey, Kynd Cannabis Company faced a more challenging landscape. They slipped out of the top 30 brands in the Edible category after May, indicating a need for strategic adjustments or increased marketing efforts in this area. Their Flower category rankings have been inconsistent, peaking at 29th in July before dropping to 39th in August, potentially signaling volatility in consumer preferences or market conditions. In Nevada, the company saw a notable improvement in the Flower category, jumping to 23rd place in August after not being ranked in July. However, their Pre-Roll products have experienced a downward trend, which may require attention to maintain competitiveness. In Ohio, the Flower category also saw a decline, moving from 28th to 34th place, reflecting potential market saturation or shifts in consumer demand. These movements across states and categories highlight the brand's need to adapt and innovate to maintain and improve its market position.
Competitive Landscape
In the competitive landscape of the Massachusetts flower category, Kynd Cannabis Company consistently held the 5th rank from May to August 2025. Despite maintaining a stable position, Kynd Cannabis Company faces significant competition from brands like High Supply / Supply and Perpetual Harvest, which have consistently outperformed Kynd in sales and rank, occupying higher positions. High Supply / Supply improved its rank from 4th to 2nd between May and July, while Perpetual Harvest maintained a strong presence, ranking 2nd in May and June before slipping to 4th in August. Meanwhile, Ozone and Find. trailed behind Kynd, with Find. showing notable improvement, climbing from 12th to 6th place by August. This competitive environment suggests that while Kynd Cannabis Company has a stable foothold, it must strategize to enhance its market share and rank amidst the dynamic shifts of its competitors.
Notable Products
In August 2025, Kynd Cannabis Company's top-performing product was N.Y. Sour Diesel (3.5g) in the Flower category, maintaining its consistent first-place ranking from previous months, despite a sales figure of 8795. Double Mintz (3.5g) made a significant leap to the second position, having not been ranked in July, with sales reaching 5349. British Bakeoff (3.5g) dropped to third place after holding second in July, showing a decrease in sales to 5041. Purple Mountain Majesty (3.5g) debuted at third place, tying with British Bakeoff, while Valley Of Fire (3.5g) entered the rankings at fourth. Overall, the month saw some shifts in the rankings, with new entries and changes in sales performance among the top products.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.