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Oct-2025
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Overview
Market Insights Snapshot
In Massachusetts, Kynd Cannabis Company has shown varied performance across different product categories. In the Edible category, the brand experienced a brief rise in rankings from 30th in July 2025 to 20th by September, before dropping out of the top 30 in October. This fluctuation is mirrored by a decrease in sales from September to October. The Flower category saw a significant drop, starting at 5th place in July and plummeting to 39th by October, with corresponding sales figures reflecting a downward trend. Interestingly, the Pre-Roll category also followed a similar pattern, moving from 20th in July to 60th in October, indicating challenges in maintaining a stable market position in Massachusetts.
In New Jersey, Kynd Cannabis Company's performance in the Flower category showed some resilience, with a slight recovery in rankings from 48th in September to 37th in October. However, the Edible category did not manage to stay in the top 30 by October, suggesting a competitive market environment. The Pre-Roll category saw a re-entry into the rankings at 43rd in October, following a period of absence, which might indicate a strategic focus on this category. Meanwhile, in Ohio, the brand's entry into the Pre-Roll and Vapor Pens categories in October, with ranks of 18th and 47th respectively, could suggest an expansion strategy. In Nevada, the Flower category showed early promise with a leap to 26th in August but failed to maintain its position by October, highlighting the volatility in consumer preferences.
Competitive Landscape
In the competitive landscape of the Massachusetts flower category, Kynd Cannabis Company has experienced a notable decline in its market position over the past few months. Starting from a strong 5th place in July 2025, Kynd Cannabis Company maintained its rank in August but saw a significant drop to 11th in September and further plummeted to 39th by October. This downward trend in rank suggests a substantial decrease in sales performance, which could be attributed to increased competition and market dynamics. Meanwhile, competitors such as Local Roots and Harbor House Collective have shown more stable rankings, with Local Roots improving slightly from 34th in August to 37th in October, and Harbor House Collective climbing from 48th to 40th over the same period. The Botanist has also demonstrated consistent performance, maintaining a rank around the low 40s. The competitive pressure from these brands, alongside others like Later Days, which also experienced fluctuations but remained ahead of Kynd Cannabis Company in October, highlights the challenges Kynd faces in regaining its former market position.
Notable Products
In October 2025, Valley Of Fire (3.5g) emerged as the top-performing product for Kynd Cannabis Company, leading the sales charts with a significant boost to the number one position from its previous third-place ranking in September. Nitro Boost Pre-Roll (1g) secured the second spot, marking its first appearance in the rankings. Death Star (3.5g) followed closely in third place, maintaining its position from the previous month. Double Myntz Pre-Roll (1g) and Humble Mint Infused Pre-Roll (1g) completed the top five, with sales figures of 1820.0 and 1809.0 respectively, indicating strong performance in the Pre-Roll category. These shifts highlight a notable rise in the popularity of Pre-Rolls, with Nitro Boost Pre-Roll making a notable debut.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
