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Mar-2026
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Overview
Market Insights Snapshot
93 Boyz has demonstrated varied performance across different product categories in Illinois. In the Edible category, the brand has seen a slight improvement, entering the top 30 in January 2026 and maintaining its position through February, before slipping slightly in March. This indicates a steady presence but also hints at potential challenges in sustaining growth. In contrast, the Flower category shows a more volatile trajectory, with 93 Boyz experiencing fluctuations in rankings but ultimately regaining its December position by March. The consistent performance in Pre-Rolls, where the brand maintained a solid rank of 6th in most months, suggests a strong foothold and loyal customer base in this segment.
The Vapor Pens category presents a different story for 93 Boyz, as it struggled to maintain a competitive position, falling out of the top 30 in January and continuing to decline in February. Although there was a slight recovery in March, the brand's performance in this category indicates significant challenges in capturing market share. This could be attributed to increased competition or shifting consumer preferences. The varied performance across categories highlights the need for strategic adjustments to capitalize on strengths and address areas of weakness. The brand's ability to maintain a top-tier position in Pre-Rolls while facing challenges in Vapor Pens underscores the complexity of navigating the cannabis market in Illinois.
Competitive Landscape
In the Illinois Flower category, 93 Boyz has experienced fluctuating rankings and sales over the past few months, indicating a competitive and dynamic market landscape. In December 2025, 93 Boyz was ranked 12th, but its rank dropped to 15th in January 2026 and further to 16th in February 2026, before recovering to 12th in March 2026. This volatility contrasts with competitors like Grassroots, which saw a significant improvement from 9th to 4th place in February before falling to 10th in March. Meanwhile, Find. improved its rank from 19th in December to 10th in February, showcasing a strong upward trend. Midweek Friday also demonstrated resilience, maintaining a relatively stable position, ranking 11th in January and March. The sales figures reflect these ranking changes, with 93 Boyz experiencing a dip in sales in January and February, while competitors like Grassroots and Find. saw significant sales increases during the same period. This competitive environment suggests that 93 Boyz needs to strategize effectively to maintain and improve its position in the Illinois Flower market.
Notable Products
In March 2026, the top-performing product for 93 Boyz was Rellos - Peanut Butter Mintz Kief Infused Blunt (1.5g) in the Pre-Roll category, maintaining its number one rank consistently from previous months with a notable sales figure of 4691. Rellos - Jealousy Thin Mintz Kief Infused Blunt (1.5g) regained its position at rank 2, having been absent in the rankings for January and February. The Fruity Cereal Milk Loud Gummies 5-Pack (100mg) showed improvement, moving up to rank 3 from rank 5 in February. The Juicy Peach Loud Gummies 5-Pack (100mg) entered the rankings for the first time, securing the 4th position. Lastly, Rellos - Bathing Grape Kief Infused Blunt (1.5g) reappeared at rank 5 after being unranked in February.
```Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
