93 Boyz

Data Snapshot: Apr 03, 2024
93 Boyz Cannabis Brand Logo
$500K+

Mar-2024

Sales

Decline

Trend

6-Month

36

Product Count

SKUs

93 Boyz

Overview

93 Boyz, helmed by rapper Vic Mensa, is Chicago's pioneering Black-owned cannabis brand that prioritizes exceptional genetics and a strong community-centric mission. Noted for its commitment to social equity, the brand seeks to reinvest in communities most affected by marijuana criminalization. This innovative enterprise seeks to offer enhanced representation and increased opportunity within the highly competitive cannabis industry.
Markets

93 Boyz Locations

Product Trends

93 Boyz Categories

93 Boyz Sales

Market Insights Snapshot

93 Boyz Historical Sales by Category

In Illinois, 93 Boyz has shown a fluctuating but overall stable presence across several cannabis product categories, including Flower, Pre-Roll, and Vapor Pens. Notably, in the Flower category, their rank slipped from 28th in December 2023 to 34th in both January and February 2024, before slightly improving to 32nd in March 2024. This movement suggests a challenging market environment for 93 Boyz's Flower products, yet the slight improvement in March could indicate a positive response to strategic adjustments. Their sales in December 2023 for Flower stood at 592,306 dollars, demonstrating a significant market presence despite the rank fluctuations. The Pre-Roll and Vapor Pens categories have also seen similar trends, with rankings generally hovering in the 30s, indicating that while 93 Boyz is maintaining a presence in the top 30 brands within these categories, there is room for growth and improvement.

Across the board, 93 Boyz has experienced a mix of challenges and opportunities in the Illinois market. The brand's performance in the Pre-Roll category mirrors its overall trend, with a slight improvement in March 2024 to 30th rank, up from 36th in the preceding two months. This suggests that while 93 Boyz faces stiff competition, there are signs of resilience and potential for rebound. In the Vapor Pens category, the brand's ranking remained relatively stable, with a slight dip in February 2024 to 35th position, before recovering to 32nd in March. This stability, despite slight fluctuations, indicates a consistent demand for their Vapor Pens. However, the absence from the top 30 brands in any category for a month would have been a significant concern, highlighting the competitive nature of the Illinois market and the importance of maintaining a strong brand presence and consumer loyalty.

Mar-2024 Rank
Flower
Pre-Roll
Vapor Pens
32
30
32
93 Boyz

Competitive Landscape

In the competitive landscape of the cannabis flower category in Illinois, 93 Boyz has experienced fluctuations in its market position, indicating a dynamic and competitive market. Initially ranked 28th in December 2023, 93 Boyz saw a decline to 34th in January 2024, maintained this position in February, and then improved slightly to 32nd in March 2024. This trajectory suggests a recovery in market position, albeit with challenges from competitors. Notably, (the) Essence made a significant leap from being ranked 56th in December 2023 to 31st by March 2024, surpassing 93 Boyz with a remarkable increase in sales. Meanwhile, nuEra also showed improvement, moving from 39th to 34th place, indicating a competitive edge over 93 Boyz in March 2024. Other brands like Matter. and Crops have seen declines or minor fluctuations, suggesting a varied impact on 93 Boyz's market position. The data highlights the importance of monitoring competitor movements and market trends for 93 Boyz to strategize effectively in the evolving Illinois flower market.

93 Boyz market ranking for IL Flower

93 Boyz

Notable Products

In March 2024, 93 Boyz saw Gelonade (3.5g) from the Flower category rise to the top position, marking a consistent climb with 2,681 units sold, the only disclosed sales figure. Following closely, Peanut Butter Mintz (3.5g), also a Flower, secured the second rank, making a notable return to the charts after a brief absence. Gary Payton OG (3.5g), another Flower, held steady in the rankings, dropping slightly to third after previously holding the top spot in January. The Jet Fuel Pre-Roll (0.75g) from the Pre-Roll category, which had fluctuated in its ranking, settled at fourth, demonstrating the diverse preference of 93 Boyz's clientele. Lastly, Rainbow Belts (3.5g) in the Flower category rounded out the top five, indicating a preference for the Flower category among 93 Boyz customers, with notable shifts in product popularity over the recent months.

Product Rank
Category
Dec-2023
Jan-2024
Feb-2024
Mar-2024
Gelonade (3.5g)
Flower
>5
2
2
1
Peanut Butter Mintz (3.5g)
Flower
4
>5
>5
2
Gary Payton OG (3.5g)
Flower
2
1
3
3
Jet Fuel Pre-Roll (0.75g)
Pre-Roll
1
3
1
4
Rainbow Belts (3.5g)
Flower
5
>5
4
5
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