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Jun-2026
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Market Insights Snapshot
In June 2026, 93 Boyz concentrated 65.89% of sales in Flower with month-over-month growth of 9.39% but a year-over-year decline of 4.72%, while Pre-Roll held 20.27% share with a 2.21% MoM uptick against a 41.11% YoY drop. Vapor Pens accounted for 6.96% share with 37.99% YoY growth but slipped 3.23% MoM, and Edible represented 6.89% share with 17.00% YoY and 1.13% MoM increases. Despite a brand-level YoY sales contraction of 12.66% and a 6.43% YoY decline in average price to $28.81, 93 Boyz maintained its Flower focus while edging into higher-growth niches, implying a tilt toward stabilizing the core as ancillary categories supply incremental lift.
With Flower ranked 11 in Illinois and carrying 65.89% share alongside a 9.39% MoM increase, the brand’s near-term position leans on momentum in its lead category even as Pre-Roll’s 41.11% YoY decline and 2.21% MoM rise signal a need to rebalance assortment and pricing. The 37.99% YoY gain in Vapor Pens versus a 3.23% MoM dip, coupled with Edible’s 17.00% YoY and 1.13% MoM growth, indicates headroom to diversify mix without overexposing to volatility, suggesting positioning that anchors on Flower scale while selectively accelerating into Vapor Pens and Edible to offset Pre-Roll drag.
Competitive Landscape
93 Boyz sits at rank #11 in Illinois Flower for June 2026, a 2-position gain from #13 year over year, while the brand remains 2 spots below its October 2025 peak at #10 and has improved 2 ranks from March 2026’s #13 baseline; in contrast, High Supply / Supply held #1 both year over year and in June 2026 with sales up 32.13%, and Simply Herb slipped from #3 to #4 with sales down 16.77%, indicating 93 Boyz’s upward rank shift is occurring amid both expansion at the top and retrenchment among mid-tier rivals. With Good Green climbing from #4 to #3 on 30.89% growth and &Shine rising from #10 to #5, 93 Boyz’s 2-rank YoY improvement and proximity to its peak imply a gradual re-entry into the top 10 is plausible if it can outpace peers experiencing double-digit gains.
Notable Products
NYC Diesel (7g) posted the largest movement in June 2026 with a 63.7% month-over-month jump and a top-5 placement at rank 5, while Jet Fuel OG (3.5g) fell 28.8% MoM and slipped to rank 9, indicating volatility within Flower. Edibles mixed performance saw Lemonsteeze Loud Gummies 5-Pack (100mg) up 34.7% to rank 4 while Rawberry Kiwi Loud Gummies 5-Pack (100mg) declined 25.9% at rank 7, and Fruity Cereal Milk Loud Gummies 5-Pack (100mg) edged down 1.9% at rank 3. Pre-Roll leaders Rellos - Caddi Rainbows Infused Blunt (1.5g) and Rellos - Jet Fuel Kief Infused Blunt (1.5g) held ranks 1 and 2 respectively with a combined $217,535, suggesting the brand’s momentum is anchored by infused formats even as Flower swings widen risk and Edibles diversify the basket.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
