Data Snapshot: Nov 03, 2026
$1M+

Oct-2026

Sales

Neutral

Trend

6-Month

148

Product Count

SKUs

$29.29

Avg Price

18%

YoY Sales Change

-15%

YoY Price Change

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Affinity Grow

Where to Buy

Affinity Grow is stocked at 51 licensed dispensaries across Connecticut, with the deepest coverage in Hamden, New Haven, Norwalk, West Hartford, and Bristol. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.

https://headsetstorage.blob.core.windows.net/brand-stores/14278.json?v=20261102
Affinity Grow Sales

Market Insights Snapshot

Affinity Grow Historical Sales by Category

In October 2026, Affinity Grow leaned into a higher-mix of inhalables, with Flower at 57.99% share (ranked 2 in Connecticut Flower) despite a -3.18% year-over-year decline, while month-over-month Flower sales rose 28.25% alongside a brand-level average price drop of -15.02% YoY to $29.29. Vapor Pens expanded to 25.37% share with 45.50% YoY growth and a 4.27% MoM lift, contrasting with Pre-Roll at 10.94% share that surged 179.61% YoY but slipped -0.41% MoM; together these shifts indicate a pivot toward value-accessible inhalables where volume gains offset price compression. Concentrates held 3.66% share with 74.19% YoY growth but fell -29.05% MoM, while Edible at 1.17% share declined -6.70% YoY and -6.93% MoM, and Tincture & Sublingual, though up 2,049.82% YoY, dropped -21.87% MoM at 0.74% share, implying that October 2026 performance was driven by core inhalable formats rather than peripheral categories.

The category mix and timing suggest price-led customer acquisition into Flower and Vapor Pens, with Flower’s 28.25% MoM surge and Vapor Pens’ 45.50% YoY increase positioning Affinity Grow to compete on basket-building rather than premium ticket, as indicated by the -15.02% YoY average price shift. The simultaneous 179.61% YoY expansion in Pre-Roll at only -0.41% MoM, paired with a -29.05% MoM retrenchment in Concentrates and a -6.93% MoM dip in Edible, points to a trade-down dynamic toward lower-price-per-session products, suggesting Affinity Grow’s near-term positioning favors high-frequency inhalables over niche form factors while preserving rank 2 in Connecticut Flower through volume-led share defense.

Oct-2026 Rank
Concentrates
Flower
Pre-Roll
Vapor Pens
#2
#2
#12
#8
Category
Share of Sales
Avg Item Price
YoY %
MoM %
Flower
58.0%
$28.22
-3.2%
+28.2%
Vapor Pens
25.4%
$39.92
+45.5%
+4.3%
Pre-Roll
10.9%
$19.66
+179.6%
-0.4%
Concentrates
3.7%
$42.07
+74.2%
-29.1%
Edible
1.2%
$23.20
-6.7%
-6.9%
Tincture & Sublingual
0.7%
$34.83
+2049.8%
-21.9%
Affinity Grow

Competitive Landscape

Affinity Grow is ranked #2 in CT Flower in October 2026, up 2 positions year over year from #4, and 1 position from July 2026’s #3, while its peak rank of #2 is newly matched in October 2026; in contrast, Let's Burn jumped from #20 to #1 with a 30,386.5% YoY sales change, and Savvy slipped from #3 to #3 year over year but sits one spot below Affinity Grow now with a -27.5% YoY sales change. The month-over-month climb from #3 to #2 and the year-over-year rise from #4 to #2 indicate Affinity Grow is consolidating a top-tier position even as Let's Burn accelerates past the field, implying Affinity Grow’s trajectory is toward sustained second-place leadership with upside dependent on converting recent rank gains into share displacement.

Affinity Grow category ranking vs. nearest competitors
Affinity Grow

Notable Products

Affinity Grow leaned on fresh releases in October 2026, with 68 products launched in the last six months generating 37.1% of sales, including Lil' Ricky's - Modified O Infused Pre-Roll 3-Pack (3g) and Old Chem Kush (3.5g). That lift sits alongside a concentrated core where the top 10 items deliver 41.4% of revenue, so a large slice of sales comes from recent launches layered onto a compact head.

Product
Type
Share of Sales
Avg Price
vs. Peer Avg
MoM %
Capy (3.5g)
Hybrid
7.4%
$29.82
+10.6%
+556.1%
Lemon Delight (3.5g)
Hybrid
6.7%
$30.26
+12.2%
+122.9%
Orange Sunshine (3.5g)
Sativa
4.2%
$30.10
+24.1%
+257.4%
Alien OG (3.5g)
Hybrid
4.2%
$30.71
+13.8%
-52.5%
GMO (3.5g)
Indica
4.0%
$29.37
+14.7%
—
Star Killer OG (3.5g)
Indica
3.5%
$28.80
+12.5%
+57.0%
Lil' Ricky's - Modified O Infused Pre-Roll 3-Pack (3g)New
Connoisseur / Infused
3.4%
$37.74
+0.0%
+141.7%
Appz Bnnz (3.5g)
Hybrid
2.9%
$28.95
+7.3%
+259.7%
Old Chem Kush (3.5g)New
Hybrid
2.8%
$28.91
+7.2%
New
Super Lemon Haze Smalls (3.5g)
Sativa - Popcorn
2.3%
$30.28
+0.0%
+255.3%

Peer avg: average price of the same product type and package size in the same states that month.

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Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.

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