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Aug-2025
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Overview
Market Insights Snapshot
CTPharma has demonstrated a strong performance in the state of Connecticut, particularly in the Concentrates category where it has consistently held the number one rank from May to August 2025. This indicates a dominant position in that segment, although the sales figures show a gradual decline over these months. In the Flower category, CTPharma maintained its top rank until August, when it slipped to the second position, suggesting increased competition or possibly a shift in consumer preferences. Despite this, CTPharma's presence in the Pre-Roll category remains robust, maintaining the top spot throughout the same period.
In the Vapor Pens category, CTPharma consistently ranked second in Connecticut from May to August 2025, showing a stable position, albeit not leading as in other categories. This steady rank could indicate a reliable consumer base, even as sales figures show a slight recovery in August after a dip in the previous months. Notably, CTPharma did not appear in the top 30 brands in any other state or province, highlighting a strong but geographically limited market presence. This could signal opportunities for expansion or a focus on fortifying market share within Connecticut.
Competitive Landscape
In the Connecticut vapor pens category, CTPharma consistently holds the second rank from May to August 2025, demonstrating a stable position in the market. Despite not surpassing Theraplant, which maintains the top spot throughout this period, CTPharma's sales figures show a positive trend, increasing from May to August. This growth indicates a strengthening market presence, even as Theraplant experiences a decline in sales. Meanwhile, Select and Lighthouse Cannabis Company alternate between the third and fourth positions, with Select showing a notable recovery in August. CTPharma's consistent ranking and upward sales trajectory suggest a robust competitive edge, likely driven by effective marketing strategies and consumer loyalty in Connecticut's vapor pen market.
Notable Products
In August 2025, Deep Blue Gas (3.5g) emerged as the top-performing product for CTPharma, securing the number one rank with a notable sales figure of 4,847 units. The Soap (3.5g) followed closely in second place, showing a strong presence in the Flower category. Lemon Skunk Pure Co2 Cartridge (0.5g) achieved the third rank, leading the Vapor Pens category. Purpentine (3.5g) and Diesel Train Shorties Pre-Roll 5-Pack (2g) rounded out the top five, maintaining competitive positions within their respective categories. Compared to previous months, these products have consistently held high ranks, indicating stable demand and customer preference for CTPharma's offerings.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
