Trend
Strong Decline
Nov-2023 Sales
$1M+
Product Count
158
Updated
12/4/2023
Markets

FloraCal Farms

FloraCal Farms, a family-owned enterprise since 2014, dominates the premium cannabis industry by offering exotic strains and curated products that contribute to unique, choice experiences for discerning smokers. The brand, endorsed by industry players like Cresco Labs, complements its top-quality cannabis with a range of offerings such as live rosin vape, and has evolved into a cannabis giant, known for its distinctive packaging and brand appeal. Emphasizing both a high-caliber product and consumer responsibility, FloraCal Farms abides by a sophisticated ethos that sets the tone for its niche in the cannabis market.
FloraCal Farms Historical Sales by Category

Market Insights Snapshot

FloraCal Farms has shown a strong presence in the cannabis industry across multiple states. In California, the brand's flower category saw a slight decrease in ranking from 97th to 89th between August and November 2023. However, in Illinois, FloraCal Farms performed impressively in the Edible and Flower categories, maintaining steady positions within the top 15 throughout the same period. The brand's performance in the Pre-Roll category was somewhat inconsistent, with a drop in ranking from 22nd to 25th. For the Vapor Pens category, the brand was not in the top 20, indicating room for improvement.

In Massachusetts, the brand's performance varied across categories. While the Concentrates category showed a stable performance, maintaining a ranking in the top 15, the Edible category saw a drop from 36th to 40th. Interestingly, the brand's Flower category saw a significant jump in ranking from 99th to 74th in October and November. In Michigan, the brand's Concentrates category made a commendable leap from 76th to 50th, while the Edible category saw a slight improvement. However, the Vapor Pens category saw a drop in ranking, suggesting potential areas for growth.

Nov-2023 Rank
Flower
Concentrates
Edible
Pre-Roll
Vapor Pens
89
12
16
12
25
32
74
14
40
70
50
41
81

Competitive Landscape

In the Illinois flower market, FloraCal Farms has demonstrated a consistent performance, maintaining its position within the top 15 brands over the period from August to November 2023. However, it faces stiff competition from brands like Nature's Grace and Wellness, &Shine, pts: PURE, and Revolution Cannabis. Notably, Nature's Grace and Wellness and Revolution Cannabis have seen a decline in rank, indicating a potential opportunity for FloraCal Farms. On the other hand, &Shine and pts: PURE have improved their positions, posing a challenge. In terms of sales, FloraCal Farms has shown an upward trend, suggesting increased consumer preference. However, it's worth noting that all the competing brands mentioned have higher sales, indicating a more substantial market share in the Illinois flower market.

FloraCal Farms market ranking for IL Flower

Notable Products

In November 2023, the top-performing product for FloraCal Farms was 'Kush Mints (3.5g)', which maintained its number one ranking from October. The product generated 6,828 units in sales, leading the pack in the Flower category. 'Purple Plague (3.5g)' came in second, climbing up one spot from its October ranking. 'Morning Dew (3.5g)' slipped to the third position after being the second highest-selling product in October. In the Edible category, 'Pink Lemonade Live Rosin Gummies 10-Pack (100mg)' and 'Wild Berry Live Rosin Gummies 10-Pack (100mg)' held steady at fourth and fifth places respectively.

Product Rank
Category
Aug-2023
Sep-2023
Oct-2023
Nov-2023
Kush Mints (3.5g)
Flower
1
2
1
1
Purple Plague (3.5g)
Flower
2
>5
3
2
Morning Dew (3.5g)
Flower
>5
>5
2
3
Pink Lemonade Live Rosin Gummies 10-Pack (100mg)
Edible
3
3
4
4
Wild Berry Live Rosin Gummies 10-Pack (100mg)
Edible
4
5
5
5
View product & sales data

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