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Mar-2026
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Overview
Market Insights Snapshot
ChillBilly has shown a mixed performance across different product categories and provinces over the past few months. In Alberta, the brand's Pre-Roll category maintained a presence in the top 30, though it slipped from 27th in December 2025 to 33rd by March 2026. This indicates a slight decline in market position, although the sales figures rebounded somewhat in March after a dip in February. Meanwhile, their Vapor Pens in Alberta have seen a more pronounced drop, moving from 59th to 71st over the same period, suggesting a potential area for improvement. In British Columbia, ChillBilly's Pre-Roll category improved its ranking from 31st in December to 23rd in March, reflecting a positive trend and increasing sales momentum.
In Ontario, ChillBilly's Pre-Roll category experienced a steady decline in ranking, moving from 54th in December to 67th in March, which may be a cause for concern. Their Vapor Pens category in Ontario, however, showed some resilience by returning to the top 100 in March after being absent in February. In Saskatchewan, ChillBilly's Flower category had a fluctuating performance, with rankings moving from 41st in December to 42nd in March, though it peaked at 36th in February. This variability suggests a volatile market presence that may need strategic adjustments. Overall, while ChillBilly has seen some positive movements, there are clear opportunities for improvement across various regions and categories.
Competitive Landscape
In the competitive landscape of the Pre-Roll category in British Columbia, ChillBilly has shown a notable upward trajectory in its rankings from December 2025 to March 2026. Starting from a rank of 31 in December, ChillBilly improved its position to 23 by March, indicating a positive trend in market presence. This improvement is significant when compared to competitors like Bold, which consistently hovered around the 20th rank, and BoxHot, which remained outside the top 20 throughout the period. Additionally, Versus and Choklit Park experienced fluctuating positions, with Choklit Park dropping from 15 to 24. ChillBilly's sales figures also reflect this positive trend, with a substantial increase in March 2026 compared to previous months. This upward movement in both rank and sales suggests that ChillBilly is gaining traction in the market, potentially due to strategic marketing efforts or product differentiation, making it a brand to watch in the coming months.
Notable Products
In March 2026, the top-performing product from ChillBilly was the Max 60's - Blue Lemonade Triple Infused Pre-Roll 3-Pack (1.35g) in the Pre-Roll category, maintaining its number one rank consistently over the past months with sales of 9099 units. The Frosted Grape Triple Infused Pre-Roll 3-Pack held steady at second place, showing a slight increase in sales compared to February. The Blood Orange Triple Infused Pre-Roll 3-Pack remained in third place, while Jack Herer (3.5g) reclaimed its fourth position after dropping to fifth in February. The Strawberry Fuel Triple Diamond Infused Pre-Roll 3-Pack consistently ranked fifth, despite a slight decrease in sales from the previous month. The rankings indicate a stable preference for ChillBilly's infused pre-rolls, with minimal changes in product popularity over the months.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
