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Nov-2025
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Overview
Market Insights Snapshot
In British Columbia, Dymond Concentrates 2.0 has demonstrated a notable performance in the Concentrates category, climbing from a rank of 30 in August 2025 to an impressive rank of 5 by October, before slightly dropping to 9 in November. This upward trajectory highlights a significant increase in market presence and consumer preference for their products. However, their performance in the Pre-Roll category did not see them in the top 30 until October, where they debuted at rank 43 and further dropped to 71 by November, indicating a potential area for growth and improvement. In the Vapor Pens category, they made a remarkable leap from being unranked in August to reaching the 4th position in October, before settling at 18 in November, reflecting strong consumer interest and competitive positioning.
In Ontario, Dymond Concentrates 2.0's presence in the Concentrates category is emerging, as they did not appear in the top 30 rankings until November, where they entered at rank 53. This suggests that while they are gaining traction, there is still significant room for growth in this market. The absence of rankings in the previous months could indicate either a late entry into the market or a need for increased market penetration strategies. The overall sales trend in British Columbia, with a notable peak in October for Vapor Pens, suggests that Dymond Concentrates 2.0 is capitalizing on certain product categories, potentially offering insights into consumer preferences and areas for strategic focus in other markets.
Competitive Landscape
In the competitive landscape of vapor pens in British Columbia, Dymond Concentrates 2.0 has shown a remarkable trajectory from being absent in the top 20 in August 2025 to securing the 4th position by October 2025, before slightly dropping to 18th in November. This rapid ascent highlights a significant boost in market presence and consumer interest, especially when compared to competitors like Weed Me and Kolab, both of which experienced fluctuating rankings and a notable drop in sales during the same period. The surge in Dymond Concentrates 2.0's ranking and sales in October suggests a strategic advantage, possibly due to product innovation or effective marketing strategies, positioning them ahead of brands like Versus and Endgame, which have seen more stable yet less dynamic performance in the rankings.
Notable Products
In November 2025, the top-performing product for Dymond Concentrates 2.0 was the Death Bubba Diamond Infused Pre-Roll 3-Pack (1.5g) in the Pre-Roll category, maintaining its first-place ranking from September. This product achieved notable sales of 2,067 units. The Purple Punchsicle THCA Diamond Sauce Cartridge (1g) in the Vapor Pens category held steady in second place from October to November. Meanwhile, the Strawberry Clouds Live Resin Cartridge (1g), also in the Vapor Pens category, slipped from first place in October to third in November. The Black Diamond OG Shatter (1g) in the Concentrates category re-entered the rankings at fifth place, having not been ranked since August.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
