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Aug-2025
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Overview
Market Insights Snapshot
Electric Lettuce has shown varied performance across different categories in Saskatchewan. In the Concentrates category, the brand entered the top 30 rankings in June 2025, debuting at the 9th position, but experienced a decline to the 15th position by August. This movement suggests a competitive landscape in this category, where maintaining a high rank can be challenging. The Flower category, however, reveals a more positive trajectory for Electric Lettuce. Starting from a position outside the top 30 in May, the brand gradually improved its rank to 28th by August, indicating a steady increase in consumer interest and sales over the summer months.
The Pre-Roll category presents a mixed picture for Electric Lettuce in Saskatchewan. The brand was not in the top 30 in May, but entered the rankings in June at 66th, only to disappear again in July, and then re-enter at the 60th position in August. This inconsistency suggests that while there is some demand for Electric Lettuce's pre-roll products, it may not be as strong or stable as in other categories. These fluctuations across categories highlight the dynamic nature of the cannabis market in Saskatchewan, with Electric Lettuce facing both opportunities and challenges as it navigates consumer preferences and competitive pressures.
Competitive Landscape
In the competitive landscape of the flower category in Saskatchewan, Electric Lettuce has shown a promising upward trend in rankings over the summer of 2025, moving from 32nd place in May to 28th by August. This positive trajectory is noteworthy, especially when compared to brands like QWEST, which did not make the top 20 during this period, and 3Saints, which also did not rank in the top 20. Electric Lettuce's sales have consistently increased, contrasting with Catch Me Outside, which experienced fluctuations, peaking in May and then declining by August. Meanwhile, Pure Laine maintained a relatively stable position but did not surpass Electric Lettuce in rank or sales growth. This consistent improvement in rank and sales for Electric Lettuce suggests a strengthening market presence and a growing preference among consumers in Saskatchewan's flower category.
Notable Products
In August 2025, the top-performing product for Electric Lettuce was Lemon Supreme Diesel Pre-Roll (1g) in the Pre-Roll category, reclaiming its number one rank with a notable sales figure of 1385 units. The Electric Blend Milled (3.5g) in the Flower category followed closely, slipping from first place in July to second in August. The Electric Blend Milled (28g) made a significant jump to third place, having been fourth in July. The Electric Blend Milled (14g) entered the rankings for the first time in fourth place. Meanwhile, the Electric Blend Milled (7g) dropped to fourth from its previous third-place position in July.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
