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Oct-2026
Sales
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YoY Price Change
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22Red is stocked at 58 licensed dispensaries across Arizona, with the deepest coverage in Phoenix, Tucson, Mesa, Sun City, and Tempe. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.
Market Insights Snapshot
In October 2026, 22Red’s mix was anchored by Flower at 64.7% share (ranked 15th in Flower in Arizona), up 18.5% year over year but down 7.5% month over month, while Pre-Roll expanded to 25.7% share with 91.8% YoY growth and a 24.0% MoM lift. Vapor Pens reached 5.1% share with a 453.9% YoY surge despite a 5.0% MoM dip, and Concentrates held 4.5% share with 20.6% YoY growth but a 54.5% MoM contraction. With brand sales up 37.6% YoY alongside a 33.2% YoY drop in average price, the pattern indicates volume-led gains concentrated in Pre-Roll and Vapor Pens while Flower remains the volume base but is ceding monthly momentum to value-priced formats.
The shift toward Pre-Roll (+23.99% MoM to 25.7% share) and away from Concentrates (−54.5% MoM to 4.5% share), coupled with a 33.2% YoY decline in average price to $15.15, suggests an intentional tilt toward accessible entry points that can scale units even when Flower slips 7.5% MoM. Vapor Pens’ 453.9% YoY growth to 5.1% share, despite a 5.0% MoM pullback, indicates emerging traction that can diversify the portfolio if pricing discipline sustains velocity. Taken together with a 15th-place Flower position in Arizona, these mix shifts imply 22Red is trading some premium margin for broader basket coverage, using Pre-Roll to defend share in down months while seeding a secondary growth pillar in Vapor Pens.
Competitive Landscape
22Red sits at rank 15 in AZ Flower for October 2026, a 6-position improvement from rank 21 in October 2025, but down 6 spots from rank 9 in July 2026. While 22Red slipped 6 ranks from July 2026 to October 2026, Fenix jumped year over year from rank 23 to rank 5 and Find. improved from rank 3 to rank 2, indicating competitors are consolidating higher positions as 22Red retreats from its July 2026 peak. With peers like Just Flower holding at rank 1 and Mohave Cannabis Co. easing from rank 2 to rank 3, the directional gap suggests 22Red’s mid-year surge was transient and the recent 6-rank slide implies share is being ceded to faster-rising incumbents.
Notable Products
22Red prices run higher than comparable items, with an average premium of 24.6% in October 2026, and flagship Flower formats like BCC x Jealousy (14g) carry even larger gaps versus similar 14g Flower. That pricing stance pairs with a concentrated lineup where the top 10 items generate 57.6% of sales, so most of its sales ride on a relatively small set of higher-priced products.
Peer avg: average price of the same product type and package size in the same states that month.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
