Jul-2025
Sales
Trend
6-Month
Product Count
SKUs
Overview
Market Insights Snapshot
In the Illinois market, Front Porch showed a notable performance shift in the Pre-Roll category. After starting outside the top 30 in April, they made a significant jump to rank 47th by July. This upward movement was accompanied by a considerable increase in sales, from $12,004 in June to $63,362 in July, indicating a growing consumer interest and market penetration. However, the brand's absence from the top 30 in earlier months suggests challenges in maintaining consistent market presence, which could be due to competitive pressures or shifts in consumer preferences.
In Saskatchewan, Front Porch demonstrated a mixed performance across different categories. For Pre-Rolls, the brand's ranking fluctuated slightly, peaking at 28th in May before dropping to 36th in July, which might indicate variability in consumer demand or supply issues. Conversely, in the Vapor Pens category, Front Porch consistently improved its position, moving from 28th in April to 22nd in July. This steady climb suggests a strengthening foothold in the Vapor Pens market, potentially driven by product innovation or effective marketing strategies. Despite these positive trends, the brand's inability to consistently stay within the top 30 for Pre-Rolls could point to potential areas for strategic improvement.
Competitive Landscape
In the competitive landscape of the Illinois pre-roll category, Front Porch has experienced notable fluctuations in its market position over the past few months. While it was not in the top 20 brands from April to June 2025, it made a significant leap to rank 47th in July, indicating a strong upward trend in sales performance. This improvement contrasts with brands like Superflux, which entered the top 50 in July, and Legacy Cannabis (IL), which saw a gradual decline from 30th to 44th place over the same period. Meanwhile, P3 and Northern Heights experienced a downward trend in their rankings, with Northern Heights dropping to 49th place by July. Front Porch's resurgence in July suggests a potential strategic shift or successful marketing efforts that have bolstered its market presence, positioning it as a brand to watch in the coming months.
Notable Products
In July 2025, the top-performing product from Front Porch was Bunny Hug Pre-Roll (1g) in the Pre-Roll category, maintaining its first-place rank for four consecutive months with sales of 6554 units. Sugar Cookie Infused Pre-Roll (1g) made a strong debut, securing the second position in the same category. Blue Dream CO2 Cartridge (1g) climbed back to the third spot in the Vapor Pens category, showing a slight improvement from June 2025 when it was ranked fifth. Hard Rocker - Sunrise Sativa Blend Infused Pre-Roll 5-Pack (2.5g) and Hard Rocker - High Noon Hybrid Blend Infused Pre-Roll 5-Pack (2.5g) entered the rankings at fourth and fifth positions, respectively, both new entries for July. Overall, Bunny Hug Pre-Roll (1g) continues to dominate, while new entries in the Pre-Roll category indicate a shift in consumer interest.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.