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Jun-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Market Insights Snapshot
RAD (Really Awesome Dope) shifted heavily toward Pre-Roll in June 2026, with the category reaching 44.99% share and posting 389.35% year-over-year while declining 16.99% month-over-month; by contrast, Concentrates held 28.50% share with a 27.25% year-over-year decline and a 2.38% month-over-month dip, and Vapor Pens sat at 26.50% share with a 55.55% year-over-year drop and a 3.52% month-over-month decrease. Despite brand-level sales falling 7.45% year-over-year and a 5.64% increase in average price, the mix tilt toward Pre-Roll suggests RAD (Really Awesome Dope) is trading volume volatility for category reallocation, implying that short-term month-over-month softness is the cost of consolidating around a faster-growing year-over-year pillar.
Positioning-wise, anchoring nearly half of sales in Pre-Roll while holding a rank of 48 in Alberta Pre-Roll indicates mid-pack visibility that could improve if month-over-month declines stabilize alongside price at roughly $29.64. With Vapor Pens down 55.55% year-over-year and Concentrates down 27.25% year-over-year while Pre-Roll is up 389.35% year-over-year, the brand’s risk shifts from cross-category breadth to execution depth in a single lane, implying that performance will hinge on defending Pre-Roll share near 45% while selectively pruning or repositioning the 26.50% Vapor Pens and 28.50% Concentrates exposures.
Competitive Landscape
RAD (Really Awesome Dope) ranks #48 in AB Pre-Roll in June 2026 after climbing 118 positions year over year from #166, and it improved 22 ranks since March 2026 when it sat at #70 while peaking at #40 in April 2026; in contrast, General Admission held #1 with a -21.97% YoY sales change, and Back Forty / Back 40 Cannabis advanced to #2 with +64.01% YoY sales growth, indicating that RAD’s upward rank momentum is occurring amid mixed competitor trajectories and implies a path of opportunistic share capture if it sustains gains beyond April 2026’s peak position.
Notable Products
Blue Razz Distillate Cartridge (1g) is the clear mover in June 2026 with a +551.3% month-over-month surge to rank 2, while Skullcrushers 70's - Iced Raspberry Infused Pre-Roll 3-Pack (1.35g) collapses by 97.2% yet still holds rank 1 by incumbency, implying a sharp pivot in shopper demand toward vapor pens over infused pre-rolls. Within Pre-Roll, Skullcrushers 70's - Iced Orange Infused Pre-Roll 3-Pack (1.35g) drops 43.5% at rank 3 and Doobies Reserve - Watermelon OG Distillate Infused Blunt (0.5g) falls 33.5% at rank 9, while Concentrates are mixed with Sour Diesel THCa Live Diamonds (1g) up 5.8% at rank 4 against Grape Ape Honey Oil Dispenser (1g) down 30.3% at rank 10; four of the top ten are Pre-Roll SKUs, but the outsized vapor-pen gain signals near-term mix rebalancing away from infused multi-packs toward cart-led baskets.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
