May-2026
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Market Insights Snapshot
Great Gardener Farms concentrated 57.03% of May 2026 sales in Pre-Roll and 42.97% in Concentrates, with Pre-Roll down 20.08% month over month while Concentrates fell 40.05% month over month. The brand’s average price in May 2026 was $18.56, down 67.11% year over year, alongside an overall brand sales increase of 19,822.23% year over year and a 96.71% increase over 24 months. With Pre-Roll ranked 94th in British Columbia and Pre-Roll carrying a lower average price of $13.40 versus $37.94 in Concentrates, the pattern implies deliberate volume-seeking through lower-priced Pre-Rolls while trimming higher-priced Concentrates exposure.
The sharper 40.05% month-over-month decline in Concentrates versus the 20.08% decline in Pre-Roll, combined with a 57.03% mix weight in Pre-Roll and a rank of 94 in British Columbia Pre-Roll, indicates positioning toward accessible price tiers to capture traffic despite category softness. The 67.11% year-over-year price decrease alongside a 19,822.23% year-over-year sales gain suggests a trade-off favoring unit velocity in Pre-Roll over premium margin in Concentrates, implying the brand is prioritizing share-of-wallet entry and rank stability in Pre-Roll over climbing the price ladder in Concentrates.
Competitive Landscape
Great Gardener Farms sits at rank 94 in BC Pre-Roll for May 2026, down 9 positions from rank 85 in February 2026 and 20 positions below its peak rank of 74 from October 2025; year-over-year rank is unavailable, while category leaders like General Admission held rank 1 with a 3.8% YoY sales lift and BC Doobies advanced to rank 2 alongside a 111.5% YoY sales increase, indicating relative share is consolidating at the top. Compared with Weed Me climbing to rank 3 and Pistol and Paris reaching rank 4 with a 129.7% YoY sales rise, Great Gardener Farms’ slide from the mid-70s to the mid-90s suggests lost velocity as leaders accelerate, implying the current rank trajectory points to diminishing discoverability unless distribution or mix shifts reverse the rank decline.

Notable Products
Fruit Joy Cold Cured Live Rosin (1g) posted the steepest movement in May 2026 with a -62.7% month-over-month drop and slid to rank 3, while Romulan Fire Live Rosin Infused Pre-Roll (1g) fell -88.3% to rank 4; by contrast, Barbara Bud Cold Cured Ice Water Hash (1g) surged +115.7% into rank 5. Barbara Bud Live Rosin Infused Pre-Roll (1g) rose +37.1% to hold rank 1 with $33,919, whereas Barbara Bud Cold Cure Live Rosin (1g) declined -23.9% at rank 2; moreover, two Pre-Roll SKUs sit in the top four while four of the top six are Concentrates. The pattern implies a pivot toward solventless hash formats anchoring the middle ranks while a single flagship Pre-Roll concentrates demand at the top, increasing reliance on one hero format amid volatility across the rosin lineup.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.






