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Aug-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Where to Buy
Local Roots is stocked at 47 licensed dispensaries across Massachusetts, with the deepest coverage in Boston, Quincy, Worcester, Abington, and Middleborough. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.
Market Insights Snapshot
In August 2026, Local Roots concentrated 55.94% of sales in Flower, where year-over-year sales fell 78.99% but month-over-month rose 7.99%, while Concentrates held 29.12% share with a 44.06% year-over-year decline and a 12.65% month-over-month drop. Pre-Roll shrank to 12.69% share after a 90.54% year-over-year decrease and a 55.52% month-over-month decline, and Vapor Pens narrowed to 2.25% share with an 82.05% year-over-year decrease and a 61.39% month-over-month drop; the average price rose 30.52% year-over-year as brand sales contracted 78.50% year-over-year. With a Flower category rank of 91 in Massachusetts and Flower stabilizing month-over-month while other formats contracted, the mix shift implies reliance on a recovering Flower base rather than diversified volume across inhalables.
The combination of a 7.99% month-over-month uptick in Flower alongside double-digit month-over-month declines of 12.65% in Concentrates and 55.52% in Pre-Roll indicates a pivot toward higher-priced core SKUs as average prices climbed 30.52% year-over-year. Given Vapor Pens’ 61.39% month-over-month slide and Pre-Roll’s 90.54% year-over-year contraction, the portfolio is tilting toward fewer, pricier Flower units at 22.22 average price while ceding breadth in fast-turn inhalables, which positions Local Roots for depth within Flower but limits cross-format defensiveness if category volatility persists.
Competitive Landscape
Local Roots sits at rank #91 in MA Flower for August 2026, down 56 positions year over year from #35 and 10 places better than May 2026’s #101 three-month mark, while still far from its #22 peak in September 2024; meanwhile, Perpetual Harvest moved to #1 with a year-over-year rise from #4 and sales up 51.76%, and Simply Herb holds #3 after slipping from #1 with sales down 6.24%. Compared with High Supply / Supply at #4 after advancing from #3 with a 0.31% sales dip and Root & Bloom at #5 after climbing from #9 with sales up 50.53%, Local Roots’ deterioration from #35 to #91 alongside only a short-term lift from #101 to #91 implies a drift toward the long tail that requires a reversal in velocity to re-enter the competitive set.
Notable Products
Peyote Cookies Pre-Roll (1g) posted the steepest movement in August 2026 with a -77.2% month-over-month slide while dropping to rank 4, and Tomahawk (3.5g) compounded the downshift at rank 10 with a -67.2% decline; together these contractions imply a sharp retrenchment in volatile SKUs despite Flower still holding three of the top ten ranks. Forest Queen (3.5g) led at rank 1 while Pura Vida (3.5g) held rank 2 with a -6.5% dip, and Blueberry Hashplant (3.5g) fell -23.3% at rank 3, signaling that even core Flower is absorbing pressure as Pre-Roll softness widens. With three Flower SKUs in the top ten and four Pre-Rolls appearing across ranks 4, 5, 8, and 9, the mix is tilting toward breadth rather than depth, and the August 2026 pattern points to a pivot toward fewer but more defensible high-rank Flower and Concentrates positions over chasing Pre-Roll volume.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
