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Jul-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Where to Buy
Nature's Heritage is stocked at 562 licensed dispensaries across Massachusetts, Illinois, and 2 other states, 270 of them in Massachusetts, with the deepest coverage in Boston, Worcester, Springfield, Easthampton, and Northampton. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.
Market Insights Snapshot
Nature's Heritage concentrated almost half of July 2026 revenue in Flower at 40.69% share with 29.54% year-over-year growth and 26.40% month-over-month growth, while Pre-Roll held 29.91% share with 47.25% year-over-year and 6.74% month-over-month gains. Concentrates expanded to 18.42% share with 52.50% year-over-year growth and 20.82% month-over-month growth, and Vapor Pens reached 9.46% share with 73.22% year-over-year and 12.23% month-over-month growth; Capsules remained niche at 1.53% share but advanced 37.18% year-over-year and 24.51% month-over-month. With Maryland Flower ranked 15th, the mix suggests the brand is still anchored in Flower but is pivoting toward higher-growth inhalables where Vapor Pens and Concentrates are outpacing Flower on both year-over-year and month-over-month trajectories.
The widening gap between growth rates indicates a rebalancing opportunity: Vapor Pens growing 73.22% year-over-year versus Flower at 29.54%, and Concentrates at 52.50% versus Pre-Roll at 47.25% implies incremental share can be captured by leaning into faster compounding segments without abandoning the 40.69% Flower base. The 26.40% month-over-month in Flower alongside 20.82% in Concentrates suggests near-term demand surges can fund assortment shifts, while 12.23% month-over-month in Vapor Pens paired with a 9.46% share signals headroom to scale; combined with a 15th-place Flower rank in Maryland, the pattern implies positioning as a diversified inhalables player that uses Flower scale to accelerate penetration where velocity growth is highest.
Competitive Landscape
Nature's Heritage sits at rank 15 in July 2026, improving 4 positions from rank 19 year over year, and it rose 5 spots from rank 20 three months ago while still trailing its peak rank of 14 last reached in November 2024; by comparison, SunMed held at #1 year over year with a 7.8% sales lift, and RYTHM climbed from #3 to #2 on a 47.9% YoY sales increase, indicating top-tier momentum outpacing Nature's Heritage's mid-pack gains. With Fade Co. slipping from #2 to #3 despite 12.7% YoY sales growth and Strane rising from #8 to #5 on an 82.3% YoY surge, the competitive ladder is compressing around the top 10, implying that Nature's Heritage’s upward trajectory needs faster velocity to re-enter and sustain a top-14 position.
Notable Products
Orange Chameleon Pre-Roll (1g) delivered the standout movement in July 2026 with a 75.9% month-over-month increase and a rise to rank 1, while Guicy Banger Pre-Roll (1g) slipped 10.9% to rank 3. Seven of the top ten SKUs are Pre-Rolls, and within the top five positions four are Pre-Rolls, indicating a concentration that is pulling share from slower-moving formats as Lilac Diesel Pre-Roll 2-Pack (1g) fell 15.8% at rank 7. The Flight Pack - 4 Strain Variety Pre-Roll 8-Pack (4g) held rank 5 with 13.4% MoM growth and $155,252 in July 2026 sales, contrasting with Orange Biscuits Pre-Roll (1g) at rank 9 with a 13.7% decline, suggesting assortment breadth is converting better in larger-count packs than in individual SKUs. The pattern implies Nature's Heritage is tilting toward pre-roll led velocity with multipack anchoring, prioritizing formats that scale rank even when some single-SKU Pre-Rolls contract.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
