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Apr-2026
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Market Insights Snapshot
ODYSSEY's performance across various states and product categories has shown some interesting trends in recent months. In the Michigan Pre-Roll category, ODYSSEY has experienced fluctuating rankings, starting at 71st in January and peaking at 52nd in February before dropping to 65th by April. Despite this volatility, the brand saw a notable increase in sales from January to February, indicating a temporary surge in popularity. However, the decline in rank towards April suggests that maintaining a stable position in the top tiers remains a challenge for ODYSSEY in this competitive market.
In Nevada, ODYSSEY's presence in the Concentrates category has been more stable, with rankings showing a positive trend. The brand was notably absent from the top 30 in February, but it rebounded to 27th in March and further improved to 21st by April. This upward momentum in rank is complemented by a steady increase in sales, reflecting a growing consumer interest in ODYSSEY's concentrate offerings. The absence from the rankings in February could indicate a temporary setback, but the subsequent recovery suggests resilience and potential for continued growth in this segment.
Competitive Landscape
In the competitive landscape of the Michigan pre-roll category, ODYSSEY has shown a dynamic performance from January to April 2026. Starting at rank 71 in January, ODYSSEY improved to 52 in February, showcasing a significant upward movement. However, this momentum slightly declined as it moved to rank 58 in March and further to 65 in April. This fluctuation in rank indicates a competitive market environment. Notably, Dog House and Hytek have maintained relatively stable positions, with Dog House showing a consistent improvement from 82 in January to 63 in April, and Hytek remaining around the mid-60s. Meanwhile, The Limit made a remarkable leap from being outside the top 20 in January to 62 in April, indicating a strong upward trend. The Fresh Canna experienced a drop in March but recovered slightly in April. These shifts highlight the competitive pressures and opportunities for ODYSSEY to strategize for sustained growth and improved market positioning.
Notable Products
In April 2026, the top-performing product for ODYSSEY was Motor Cake Pre-Roll (1g) in the Pre-Roll category, which ascended to the number one position with sales of 4,179 units. Mac N Cheeze Pre-Roll (1g) secured the second spot, making its debut in the rankings this month. Diamond Bar Pre-Roll (1g), previously ranked first in March, dropped to third place, indicating a notable shift in consumer preference. King Wilson Pre-Roll (1g) maintained a strong presence, albeit dropping one rank to fourth position. Z Lato Pre-Roll (1g) entered the rankings at fifth position, showing a new interest in this product line.
```Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
