May-2026
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Market Insights Snapshot
In May 2026, Pressure Concentrates (NV) derived 69.43% of sales from Concentrates and 30.57% from Vapor Pens, with Concentrates up 284.24% year over year and 15.25% month over month while Vapor Pens rose 39.31% year over year but fell 10.86% month over month; this mix shift coincides with an average price of $35.18 that is 25.91% higher year over year. Within Concentrates, the average price sat at $34.25 versus $37.50 in Vapor Pens, indicating the faster-growing, lower-priced segment is expanding share as overall brand sales climbed 149.92% year over year; this pattern implies the brand’s near-term growth engine is Concentrates, not Vapor Pens, and pricing power is being realized alongside a pivot toward the category where it holds rank 25 in Nevada Concentrates.
The divergence—Concentrates up 15.25% month over month versus Vapor Pens down 10.86% month over month—suggests shopper trade-down or repertoire shifting into Concentrates at a lower average price point that still supports a 25.91% brand-wide price increase year over year; with Concentrates now accounting for 69.43% share, the brand’s exposure skews toward a category where its rank is 25 in Nevada. Given Vapor Pens’ 30.57% share paired with a 39.31% year-over-year rise but negative month-over-month signal, the positioning tilts toward defending and deepening Concentrates velocity while selectively stabilizing Vapor Pens to prevent further share erosion, implying resource allocation should weight toward the segment with 284.24% year-over-year growth and away from the line experiencing recent month-over-month contraction.
Competitive Landscape
Pressure Concentrates (NV) sits at rank #25 in NV Concentrates in May 2026, improving 11 positions from #36 year over year while slipping 4 spots from #29 three months ago; the brand’s peak at #13 in November 2025 contrasts with its current placement, indicating both recovery YoY and recent softening quarter-on-quarter. In the same period, Medizin held #1 with a -22.9% YoY sales change while Nature's Chemistry surged from #25 to #4 with a 430.3% YoY sales increase, and &Shine eased from #4 to #5 alongside a -23.1% YoY sales decline; this mix of competitor rank stability at the top and rapid ascents in the upper tier implies Pressure Concentrates (NV)’s YoY climb is outpaced by rivals capturing momentum, positioning the brand at risk of mid-tier crowd-out without renewed share gains.

Notable Products
Rainbow Runtz X Rainbow Belts Live Resin Badder (1g) posted the steepest decline in May 2026 at -48.6%, sliding to rank 6 while Orange Headband Live Rosin Badder (1g) fell -24.2% to rank 5, implying softness in rosin and select live resin badder formats even as Chem Z Live Resin Badder (1g) rose 14.9% at rank 9. Pavoratti Live Resin Disposable (1g) held rank 1 despite a -2.7% dip, whereas White Lemon Cherry Live Resin Disposable (1g) dropped -11.5% at rank 7 and Head Dog Live Resin Disposable (1g) climbed 22.9% at rank 7, indicating Vapor Pens are redistributing share rather than expanding. With four of the top ten as Concentrates and three as Vapor Pens, the split suggests Concentrates are volatile around mid-pack ranks while Vapor Pens concentrate traction at the top; Jack Herer x Skunk #1 Live Resin Badder (1g) nearly bridged the gap with a +46.9% surge to rank 2, pointing to selective strain-led wins within an otherwise choppy concentrates slate. The pattern implies Pressure Concentrates (NV) is leaning into a two-pillar mix where a flagship pen anchors rank 1 and a breakout concentrate SKU contests rank 2, prioritizing strain-driven rotation over uniform category growth.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.







