Reina

Data Snapshot: Mar 05, 2024
Reina Cannabis Brand Logo
$100K+

Feb-2024

Sales

Neutral

Trend

6-Month

23

Product Count

SKUs

Reina

Overview

Markets

Reina Locations

Product Trends

Reina Categories

Reina Sales

Market Insights Snapshot

Reina Historical Sales by Category

In Nevada, the cannabis brand Reina has shown a varied performance across different categories, indicating a fluctuating market presence. In the Concentrates category, Reina experienced a downward trend, moving from a rank of 45 in November 2023 to 57 by February 2024, signaling a struggle to maintain its position in the top 50. Similarly, in the Vapor Pens category, Reina's ranking was 85 in November 2023, and then it disappeared from the rankings entirely, suggesting a significant drop in market share or possibly a strategic shift away from this category. However, it's important to note that despite these challenges, Reina's sales in the Concentrates category saw an increase from 313 in December 2023 to 632 by February 2024, hinting at a potential recovery or adjustment in strategy that could impact future rankings.

On a more positive note for Reina in Nevada, the Flower and Pre-Roll categories have demonstrated more stability and even growth. The Flower category saw Reina moving from a rank of 71 in November 2023 to 58 by February 2024, alongside a notable increase in sales to 103,446, reflecting a strong recovery and increased consumer acceptance. Similarly, in the Pre-Roll category, Reina improved its ranking from 41 in November 2023 to 30 by February 2024, marking a significant climb and solidifying its presence within the top 30 brands. This upward trend in both the Flower and Pre-Roll categories suggests that while Reina may face challenges in certain areas, it continues to find success and possibly even expand its market share in others, indicating a nuanced and evolving strategy across its product lines.

Feb-2024 Rank
Concentrates
Flower
Pre-Roll
Vapor Pens
57
58
30
Reina

Competitive Landscape

In the competitive landscape of the Nevada flower market, Reina has experienced fluctuations in its ranking over the recent months, indicating a dynamic position amidst its competitors. Initially ranked 71st in November 2023, Reina saw an improvement to 62nd in December, before slightly declining to 69th in January 2024, and then improving again to 58th in February. This rollercoaster in rankings reflects a volatile market environment and Reina's resilience in navigating it. Notably, Prime Cannabis showed a significant improvement in rank from 80th to 55th, alongside a substantial increase in sales, positioning it as a notable competitor. TRYKE, despite a slight decline in rank, and Tsunami Labs, with a somewhat stable yet fluctuating position, both represent consistent competitors. The Real McCoy (NV), with a fluctuating but generally declining rank from 47th to 68th, illustrates the competitive pressures within the market. Reina's sales trajectory, with a dip in January followed by a significant rebound in February, suggests a potential for recovery and growth amidst these competitive dynamics.

Reina market ranking for NV Flower

Reina

Notable Products

In February 2024, Reina saw Toad Red (3.5g) from the Flower category take the lead as the top-selling product, with an impressive sales figure of 2082 units, marking a significant increase from its previous rank in January. Following closely, Slurricane Pre-Roll (1g) from the Pre-Roll category secured the second position, indicating a strong debut in the month's rankings. Hot Monts (3.5g), another Flower category product, which was the top seller in December 2023, dropped to the third position in February 2024, showcasing the dynamic nature of consumer preferences. Garlic Cookies Pre-Roll 5-Pack (2.5g) maintained a consistent presence in the top rankings, moving slightly to the fourth position from its earlier third place in December 2023. Lastly, Donnie Burger Pre-Roll 5-Pack (2.5g) made its entry into the top five, underscoring the growing popularity of Pre-Roll products among Reina's offerings.

Product Rank
Category
Nov-2023
Dec-2023
Jan-2024
Feb-2024
Toad Red (3.5g)
Flower
>5
>5
2
1
Slurricane Pre-Roll (1g)
Pre-Roll
>5
>5
>5
2
Hot Monts (3.5g)
Flower
>5
1
>5
3
Garlic Cookies Pre-Roll 5-Pack (2.5g)
Pre-Roll
4
3
>5
4
Donnie Burger Pre-Roll 5-Pack (2.5g)
Pre-Roll
>5
>5
>5
5
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