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Jul-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Where to Buy
Rogue Green is stocked at 71 licensed dispensaries across Missouri, with the deepest coverage in St. Louis, KCMO, Springfield, Cape Girardeau, and Joplin. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.
Market Insights Snapshot
Rogue Green’s July 2026 category mix concentrated in Pre-Roll at 46.64% share with a month-over-month increase of 11.10% but a year-over-year decline of 28.63%, while Flower held 28.92% share with a 47.45% MoM jump against a 77.10% YoY drop; Concentrates accounted for 24.44% share with an 8.91% MoM decline and a 63.93% YoY decline. The overall brand’s July 2026 sales were down 61.45% year over year as average price fell 14.88%, and in Missouri Pre-Roll the brand ranked 66; together these movements imply the mix is stabilizing around lower-priced Pre-Roll while Flower is rebounding tactically off a compressed base.
The shift toward a 46.64% Pre-Roll share alongside a 47.45% MoM lift in Flower suggests Rogue Green is leaning on accessible price points in Pre-Roll (average price $15.39) while selectively rebuilding premium perception through Flower at higher average prices of $38.89, even as Concentrates contract 8.91% MoM. With brand sales down 61.45% YoY and rank at 66 in Missouri Pre-Roll, the pattern implies a value-led anchor in Pre-Roll paired with opportunistic Flower recovery, positioning the brand to trade up customers from value to mid-tier rather than chase breadth in a shrinking Concentrates segment.
Competitive Landscape
Rogue Green sits at rank 66 in MO Pre-Roll in July 2026, a 1-place improvement from rank 67 year over year, but a 10-place slide from rank 56 three months ago; its peak position was rank 53 in November 2024, placing it 13 spots higher than today and 3 spots higher than April 2026. Competitive pressure is acute at the top where Jeeter holds rank 1 while Sinse Cannabis advanced from rank 9 to rank 3 alongside 168.94% YoY sales growth, and Good Day Farm slipped from rank 1 to rank 4 with a 44.54% YoY sales decline; in parallel, Illicit / Illicit Gardens moved from rank 3 to rank 2 with 39.24% YoY growth. The pattern—minor YoY rank improvement paired with a recent quarter-on-quarter drop while mid-pack competitors climb multiple positions—implies Rogue Green is losing share of voice in the consideration set and must reverse short-term slide drivers to avoid drifting further from its historical peak.
Notable Products
Lemon Barz Infused Pre-Roll (1g) posted the steepest decline in July 2026 at -46.2% MoM while falling to rank 7, contrasting with Gush Mintz Blunt (2g) rising 42.8% MoM into rank 10. Honey Bunz Infused Pre-Roll (1g) advanced 32.7% MoM to hold rank 1 as Oil Spill (3.5g) slipped -1.4% at rank 4. With seven of the top ten slots in Pre-Rolls, the mix tilts toward infused and blunt formats, implying Rogue Green is concentrating demand into high-velocity Pre-Roll SKUs while Flower and Concentrates face relative share pressure.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
