Aug-2026
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YoY Sales Change
YoY Price Change
Where to Buy
Soar is stocked at 10 licensed dispensaries across Mississippi, with the deepest coverage in Bay St. Louis, Brandon, Canton, Jackson, and Meridian. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.
Market Insights Snapshot
In August 2026, Soar concentrated 57.36% of sales in Pre-Roll while Flower accounted for 42.64%, a split that shifted YoY and MoM in opposite ways: Pre-Roll grew 2.33% YoY but fell 20.17% MoM, whereas Flower jumped 49.19% YoY yet declined 14.34% MoM. Average price rose 5.78% YoY to $21.22, with category-level price points diverging at $15.68 in Pre-Roll and $40.43 in Flower, indicating mix-driven pricing optics despite the MoM pullback. With overall brand sales up 16.95% YoY but down 59.28% vs 24 months, the tilt toward higher-ticket Flower and a cooling Pre-Roll month imply a deliberate reweighting away from volume-heavy units and toward contribution margin even as near-term momentum softened.
Soar’s rank of 50 in Pre-Roll in Alberta alongside a 57.36% Pre-Roll mix and a 20.17% MoM contraction signals limited headroom in that lane, while the 49.19% YoY lift in Flower and a 42.64% mix indicate growing relevance where price elasticity can support margin. The juxtaposition of a 2.33% YoY Pre-Roll uptick against a 14.34% MoM Flower dip suggests seasonality or out-of-stocks rather than a demand reversal, pointing to a positioning shift where Flower becomes the growth vector and Pre-Roll sustains baseline velocity; the takeaway is that share gains are more likely to come from deepening Flower penetration while stabilizing Pre-Roll to protect rank-sensitive visibility.
Competitive Landscape
Soar is currently ranked #50 in AB Pre-Roll in August 2026, improving 37 positions from #87 year over year, while also inching up 1 place from #51 in May 2026 to #50 in August 2026; against this, the brand’s best position was #35 in June 2026, marking a 15-rank slide since that monthly peak. In the competitive set, Back Forty / Back 40 Cannabis climbed from #5 to #1 with a 50.3% YoY sales increase, and General Admission slipped from #1 to #2 alongside a 20.8% YoY decline, indicating that Soar’s upward YoY rank shift is occurring while leadership is consolidating at the top. The pattern implies Soar’s rank trajectory is one of recovery from a low base that has not yet converted into sustained top-tier placement, requiring further momentum to close the 15-rank gap back to its June 2026 peak.

Notable Products
Honey Drizzle Infused Blunt (1g) posted the steepest decline at -32.3% MoM while sliding to rank 4, and C99 Haze Pre-Roll 3-Pack (1.5g) fell -15.6% at rank 3; by contrast, 187 Kush Pre-Roll 3-Pack (1.5g) rose +14.0% MoM at rank 2. Four of the top ten are Pre-Roll SKUs, including Brain Cake Pre-Roll 3-Pack (1.5g) at rank 1 with -10.8% MoM, while Pineapple Milk Infused Blunt (1g) dropped -49.8% at rank 8, indicating volatility is concentrated in infused formats. Widow Pop (7g) held rank 6 at -3.7% MoM and C99 Haze (7g) was rank 9 at -25.0% MoM, with Flower still contributing sizable volume at $75,114 from Widow Pop, so category balance is shifting toward stability in value eighths while infused pre-rolls cycle harder. The pattern implies Soar’s near-term mix is tilting toward fewer but higher-converting Pre-Roll leaders backed by steadier Flower anchors, suggesting assortment pruning in infused blunts would protect rank while preserving margin consistency.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.







